Compare towns

Pembroke vs Ayer vs Norwell

Cost, people, housing, commute and schools, side by side, each benchmarked against Massachusetts.

What stands out worked out from the figures below

Pembroke has the oldest population (median age 45.5).
Ayer has grown the fastest since 2010 (+14.2%).
Norwell has the most expensive homes ($866k median).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

MeasurePembrokeAyerNorwell
People
Population
18,382Highest
8,645Lowest
11,361
Growth since 20102010 → 2020 census
+2.9%Lowest
MA: +7.4%
+14.2%Highest
MA: +7.4%
+8%
MA: +7.4%
Median age
45.5±3.3Highest
14% above MA
39.2±2.8Lowest
about the MA average
39.2±1.4Lowest
about the MA average
Kids under 18
19.3%±2.5Lowest
MA: 19.4%
20.3%±3.9
MA: 19.4%
28.5%±3.6Highest
MA: 19.4%
Age 65+
19.4%±3.1Highest
MA: 17.9%
14.5%±2.8Lowest
MA: 17.9%
16.1%±2
MA: 17.9%
Pembroke and Norwell are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+
44.7%
MA: 47.3%
42.3%Lowest
MA: 47.3%
69.6%Highest
MA: 47.3%
Enrolled in collegeshare of residents
4.9%±1.4Highest
MA: 7.9%
4.5%±1.5
MA: 7.9%
4%±1.4Lowest
MA: 7.9%
Pembroke and Ayer are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian
$146,285±$17k
41% above MA
$101,875±$15kLowest
about the MA average
$188,699±$25kHighest
82% above MA
Home valuemedian, owner-occupied
$586,500±$28k
4% above MA
$463,800±$29kLowest
17% below MA
$865,700±$35kHighest
54% above MA
Rentmedian gross, monthly
$2,464±$753Highest
40% above MA
$1,415±$180Lowest
20% below MA
$2,215±$336
26% above MA
Pembroke and Norwell are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly
$6,585
10% above MA
$5,057Lowest
16% below MA
$10,000+Highest
at least 67% above MA
Renters paying 30%+of income on rent
42.1%±5.6Lowest
MA: 51.8%
45.1%±14.2
MA: 51.8%
67.1%±24.5Highest
MA: 51.8%
Norwell and Ayer are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line
4%
MA: 10%
10.7%Highest
MA: 10%
2.7%Lowest
MA: 10%
Housing
Homeownersof occupied homes
90.1%
MA: 62.5%
69.2%Lowest
MA: 62.5%
91.6%Highest
MA: 62.5%
Typical home builtmedian year
1974
10 yrs newer than MA
1977Highest
13 yrs newer than MA
1968Lowest
4 yrs newer than MA
Getting to work
Average commuteone way
35 min
19% above MA
33 minLowest
13% above MA
35 minHighest
21% above MA
Work from home
21.2%±5.6Lowest
MA: 18.6%
21.6%±5.9
MA: 18.6%
27.1%±4.5Highest
MA: 18.6%
Norwell and Ayer are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading #82 of 282 in MA #113 of 282 in MA #80 of 282 in MA
School district Pembroke Ayer Shirley School District Norwell
High school in town Pembroke High School Ayer Shirley Regional High School Norwell High
Students per teacherat that high school
12.3Highest
11.5Lowest
11.7
On TownTapestry
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MA average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.