Compare towns
Holyoke vs Beverly vs Southampton
Cost, people, housing, commute and schools, side by side, each benchmarked against Massachusetts.
What stands out worked out from the figures below
Holyoke has the most affordable homes ($274k median).
Beverly has the most people working from home (22.3%).
Southampton has the most homeowners (90.7%).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Holyoke | Beverly | Southampton |
|---|---|---|---|
| Your priorities | |||
| People | |||
| Population | 37,813 |
42,665Highest |
6,230Lowest |
| Growth since 20102010 → 2020 census | -4.1%Lowest MA: +7.4% |
+8%Highest MA: +7.4% |
+7.5% MA: +7.4% |
| Median age | 40±1.6 about the MA average |
39±1.8Lowest about the MA average |
43.4±3.5Highest 9% above MA |
| Southampton and Holyoke are within the Census margin of error here, so we can’t say which is really higher. | |||
| Kids under 18 | 21.4%±1.9Highest MA: 19.4% |
18.5%±1.8Lowest MA: 19.4% |
19.1%±4 MA: 19.4% |
| Holyoke and Southampton are within the Census margin of error here, so we can’t say which is really higher. | |||
| Age 65+ | 20.1%±1.6 MA: 17.9% |
19.4%±1.7Lowest MA: 17.9% |
21.9%±4.8Highest MA: 17.9% |
| Southampton and Holyoke are within the Census margin of error here, so we can’t say which is really higher. | |||
| Bachelor’s degree+adults 25+ | 25.9%Lowest MA: 47.3% |
53.4%Highest MA: 47.3% |
41.1% MA: 47.3% |
| Enrolled in collegeshare of residents | 3.4%±0.8Lowest MA: 7.9% |
11.3%±0.8Highest MA: 7.9% |
4.7%±2.2 MA: 7.9% |
| Cost of living | |||
| Household incomemedian | $53,605±$3kLowest 48% below MA |
$106,044±$7k about the MA average |
$123,125±$23kHighest 18% above MA |
| Southampton and Beverly are within the Census margin of error here, so we can’t say which is really higher. | |||
| Home valuemedian, owner-occupied | $274,100±$8kLowest 51% below MA |
$650,300±$13kHighest 16% above MA |
$452,300±$25k 20% below MA |
| Rentmedian gross, monthly | $1,021±$60Lowest 42% below MA |
$1,771±$106Highest about the MA average |
— |
| Property taxmedian, yearly | $4,065Lowest 32% below MA |
$6,836Highest 14% above MA |
$5,470 9% below MA |
| Renters paying 30%+of income on rent | 51.7%±5.4 MA: 51.8% |
55.5%±7.2Highest MA: 51.8% |
26.2%±18.4Lowest MA: 51.8% |
| Beverly and Holyoke are within the Census margin of error here, so we can’t say which is really higher. | |||
| Below poverty line | 27%Highest MA: 10% |
9.4% MA: 10% |
2.6%Lowest MA: 10% |
| Housing | |||
| Homeownersof occupied homes | 41.3%Lowest MA: 62.5% |
60.1% MA: 62.5% |
90.7%Highest MA: 62.5% |
| Typical home builtmedian year | 1950Lowest 14 yrs older than MA |
1956 8 yrs older than MA |
1983Highest 19 yrs newer than MA |
| Getting to work | |||
| Average commuteone way | 19 minLowest 34% below MA |
30 minHighest 3% above MA |
22 min 23% below MA |
| Work from home | 11.1%±2.5 MA: 18.6% |
22.3%±2.4Highest MA: 18.6% |
8.2%±3.6Lowest MA: 18.6% |
| Schools | |||
| Public school scoresrank in state, math + reading | #281 of 282 in MA | #144 of 282 in MA | #205 of 282 in MA |
| School district | Holyoke · Springfield | Beverly | Southampton |
| High school in town | Holyoke High | Beverly High | None in town |
| Students per teacherat that high school | 12.5Highest |
12.2Lowest |
— |
| On TownTapestry | |||
| Old photos in History | None yet | None yet | None yet |
MA average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.