Compare towns
Ayer vs Hooksett vs Plainville
Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..
What stands out worked out from the figures below
Ayer has the most people working from home (21.6%).
Hooksett has grown the fastest since 2010 (+27.4%).
Plainville has the most expensive homes ($476k median).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Ayer | Hooksett | Plainville |
|---|---|---|---|
| Your priorities | |||
| People | |||
| Population | 8,645 |
5,876Lowest |
9,943Highest |
| Growth since 20102010 → 2020 census | +14.2%Lowest U.S.: +7.4% |
+27.4%Highest U.S.: +7.4% |
+20.3% U.S.: +7.4% |
| Median age | 39.2±2.8Lowest about the U.S. average |
42.6±2 10% above U.S. |
43.2±3.6Highest 11% above U.S. |
| Plainville and Hooksett are within the Census margin of error here, so we can’t say which is really higher. | |||
| Kids under 18 | 20.3%±3.9Highest U.S.: 22% |
14.7%±3.6Lowest U.S.: 22% |
18.3%±4 U.S.: 22% |
| Ayer and Plainville are within the Census margin of error here, so we can’t say which is really higher. | |||
| Age 65+ | 14.5%±2.8Lowest U.S.: 17.2% |
20.7%±3.9 U.S.: 17.2% |
22.2%±3.8Highest U.S.: 17.2% |
| Plainville and Hooksett are within the Census margin of error here, so we can’t say which is really higher. | |||
| Bachelor’s degree+adults 25+ | 42.3% U.S.: 35.7% |
41.4%Lowest U.S.: 35.7% |
44.4%Highest U.S.: 35.7% |
| Enrolled in collegeshare of residents | 4.5%±1.5 U.S.: 6.4% |
6.2%±3.7Highest U.S.: 6.4% |
4.3%±2.1Lowest U.S.: 6.4% |
| Hooksett and Ayer are within the Census margin of error here, so we can’t say which is really higher. | |||
| Cost of living | |||
| Household incomemedian | $101,875±$15k 26% above U.S. |
$101,053±$25kLowest 25% above U.S. |
$104,106±$13kHighest 29% above U.S. |
| Plainville and Ayer are within the Census margin of error here, so we can’t say which is really higher. | |||
| Home valuemedian, owner-occupied | $463,800±$29k 39% above U.S. |
$348,100±$32kLowest 5% above U.S. |
$476,000±$35kHighest 43% above U.S. |
| Plainville and Ayer are within the Census margin of error here, so we can’t say which is really higher. | |||
| Rentmedian gross, monthly | $1,415±$180Lowest about the U.S. average |
$1,811±$283 28% above U.S. |
$1,977±$197Highest 40% above U.S. |
| Plainville and Hooksett are within the Census margin of error here, so we can’t say which is really higher. | |||
| Property taxmedian, yearly | $5,057 62% above U.S. |
$4,960Lowest 59% above U.S. |
$5,329Highest 71% above U.S. |
| Renters paying 30%+of income on rent | 45.1%±14.2Lowest U.S.: 51.1% |
46%±20.2 U.S.: 51.1% |
53.8%±13.6Highest U.S.: 51.1% |
| Plainville and Hooksett are within the Census margin of error here, so we can’t say which is really higher. | |||
| Below poverty line | 10.7%Highest U.S.: 12.5% |
4%Lowest U.S.: 12.5% |
7.4% U.S.: 12.5% |
| Housing | |||
| Homeownersof occupied homes | 69.2%Lowest U.S.: 65.2% |
72.5%Highest U.S.: 65.2% |
70.4% U.S.: 65.2% |
| Typical home builtmedian year | 1977Lowest 3 yrs older than U.S. |
1987Highest 7 yrs newer than U.S. |
1978 2 yrs older than U.S. |
| Getting to work | |||
| Average commuteone way | 33 minHighest 25% above U.S. |
29 min 11% above U.S. |
29 minLowest 10% above U.S. |
| Work from home | 21.6%±5.9Highest U.S.: 15.1% |
14.4%±4.6Lowest U.S.: 15.1% |
17.9%±4.7 U.S.: 15.1% |
| Ayer and Plainville are within the Census margin of error here, so we can’t say which is really higher. | |||
| Schools | |||
| Public school scoresrank in state, math + reading | #113 of 282 in MA | #30 of 120 in NH | #102 of 282 in MA |
| School district | Ayer Shirley School District | — | Plainville |
| High school in town | Ayer Shirley Regional High School | — | None in town |
| Students per teacherat that high school | 11.5 |
— | — |
| On TownTapestry | |||
| Old photos in History | 12 photos → | None yet | None yet |
U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.

