What stands out worked out from the figures below

Whitman has the most affordable homes ($473k median).

Swampscott has the most people working from home (27.2%).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Whitman	Swampscott
People
Population	15,295Highest	15,277Lowest
Growth since 20102010 → 2020 census	+4.4%Lowest MA: +7.4%	+9.6%Highest MA: +7.4%
Median age	40.4±1.8Lowest about the MA average	44.5±3.5Highest 11% above MA
	Swampscott and Whitman are within the Census margin of error here, so we can’t say which is really higher.
Kids under 18	21.1%±3.5Highest MA: 19.4%	20.1%±2.9Lowest MA: 19.4%
	Whitman and Swampscott are within the Census margin of error here, so we can’t say which is really higher.
Age 65+	15.5%±2.1Lowest MA: 17.9%	20.4%±2.6Highest MA: 17.9%
Bachelor’s degree+adults 25+	31.3%Lowest MA: 47.3%	62.2%Highest MA: 47.3%
Enrolled in collegeshare of residents	5.1%±1.2Highest MA: 7.9%	4.7%±1.7Lowest MA: 7.9%
	Whitman and Swampscott are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian	$108,933±$14kLowest 5% above MA	$134,386±$23kHighest 29% above MA
	Swampscott and Whitman are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied	$472,700±$12kLowest 16% below MA	$771,100±$41kHighest 37% above MA
Rentmedian gross, monthly	$1,771±$151Lowest about the MA average	$2,303±$143Highest 31% above MA
Property taxmedian, yearly	$5,824Lowest about the MA average	$7,936Highest 32% above MA
Renters paying 30%+of income on rent	61.9%±13.4Highest MA: 51.8%	57%±14.2Lowest MA: 51.8%
	Whitman and Swampscott are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line	7.9%Highest MA: 10%	7.1%Lowest MA: 10%
Housing
Homeownersof occupied homes	71.4%Lowest MA: 62.5%	75.9%Highest MA: 62.5%
Typical home builtmedian year	1957Highest 7 yrs older than MA	1955Lowest 9 yrs older than MA
Getting to work
Average commuteone way	36 minHighest 24% above MA	34 minLowest 18% above MA
Work from home	10.8%±2.4Lowest MA: 18.6%	27.2%±4.6Highest MA: 18.6%
Schools
Public school scoresrank in state, math + reading	#191 of 282 in MA	#76 of 282 in MA
School district	Whitman-Hanson	Swampscott
High school in town	None in town	Swampscott High
Students per teacherat that high school	—	11.7
On TownTapestry
Old photos in History	None yet	None yet

MA average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.