Compare towns
Wells vs Naples vs Ogunquit vs South Berwick
Cost, people, housing, commute and schools, side by side, each benchmarked against Maine.
What stands out worked out from the figures below
Naples has the most affordable homes ($340k median).
Ogunquit has grown the fastest since 2010 (+76.8%).
South Berwick has the most kids (26.7% under 18).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Wells | Naples | Ogunquit | South Berwick |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 11,713Highest |
3,985 |
1,379Lowest |
7,670 |
| Growth since 20102010 → 2020 census | +18% ME: +2.6% |
+1.4%Lowest ME: +2.6% |
+76.8%Highest ME: +2.6% |
+3.4% ME: +2.6% |
| Median age | 53.6±3.8 20% above ME |
49.8±6.8 11% above ME |
62.8±4.8Highest 40% above ME |
39±2.5Lowest 13% below ME |
| Kids under 18 | 18%±3.4 ME: 18.1% |
15.6%±4 ME: 18.1% |
5.7%±3.2Lowest ME: 18.1% |
26.7%±6Highest ME: 18.1% |
| South Berwick and Wells are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 31%±3.3 ME: 22.4% |
23.3%±5.4 ME: 22.4% |
43.6%±10.1Highest ME: 22.4% |
15.8%±3Lowest ME: 22.4% |
| Ogunquit and Wells are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Bachelor’s degree+adults 25+ | 43.3% ME: 36.2% |
37.9%Lowest ME: 36.2% |
63.5%Highest ME: 36.2% |
41.8% ME: 36.2% |
| Enrolled in collegeshare of residents | 4.5%±1.5Highest ME: 5.8% |
2.7%±1.9Lowest ME: 5.8% |
4.2%±2.8 ME: 5.8% |
4.2%±1.9 ME: 5.8% |
| Wells and Ogunquit are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Cost of living | ||||
| Household incomemedian | $88,024±$11k 18% above ME |
$78,188±$13kLowest 5% above ME |
$114,259±$56kHighest 53% above ME |
$99,572±$13k 33% above ME |
| Ogunquit and South Berwick are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Home valuemedian, owner-occupied | $485,300±$23k 64% above ME |
$340,100±$48kLowest 15% above ME |
$875,700±$79kHighest 195% above ME |
$428,300±$26k 44% above ME |
| Rentmedian gross, monthly | $1,350±$297Lowest 19% above ME |
$1,941±$625Highest 70% above ME |
— | $1,726±$83 52% above ME |
| Naples and South Berwick are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $3,215 6% above ME |
$2,784Lowest 8% below ME |
$4,473 47% above ME |
$4,956Highest 63% above ME |
| Renters paying 30%+of income on rent | 42.1%±19.6 ME: 48.4% |
59.9%±40.1Highest ME: 48.4% |
0%±61.1Lowest ME: 48.4% |
53.5%±24.5 ME: 48.4% |
| Naples and South Berwick are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 6.8% ME: 10.7% |
9.5%Highest ME: 10.7% |
3.2%Lowest ME: 10.7% |
3.4% ME: 10.7% |
| Housing | ||||
| Homeownersof occupied homes | 90.1% ME: 74.3% |
87.5% ME: 74.3% |
94.3%Highest ME: 74.3% |
78.3%Lowest ME: 74.3% |
| Typical home builtmedian year | 1989Highest 12 yrs newer than ME |
1988 11 yrs newer than ME |
1978Lowest 1 yr newer than ME |
1982 5 yrs newer than ME |
| Getting to work | ||||
| Average commuteone way | 28 min 12% above ME |
38 minHighest 56% above ME |
26 minLowest 7% above ME |
27 min 9% above ME |
| Work from home | 17.8%±4.2 ME: 15.9% |
26.7%±11.8 ME: 15.9% |
43.3%±12.4Highest ME: 15.9% |
17.6%±5.8Lowest ME: 15.9% |
| Ogunquit and Naples are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #22 of 133 in ME | #118 of 133 in ME | — | #58 of 133 in ME |
| School district | Wells-Ogunquit CSD | RSU 61/MSAD 61 | — | RSU 35/MSAD 35 |
| High school in town | Wells High School | Lake Region High School | — | Marshwood High School |
| Students per teacherat that high school | 11.4Lowest |
11.7 |
— | 13.0Highest |
| On TownTapestry | ||||
| Old photos in Our Story | None yet | None yet | None yet | None yet |
ME average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.