Compare towns
Salisbury vs Ogunquit vs Madison vs Franklin
Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..
What stands out worked out from the figures below
Salisbury has the most homeowners (96.9%).
Ogunquit has grown the fastest since 2010 (+76.8%).
Madison has the shortest commute (22 min average).
Franklin has the most renters (35.8% rent).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Salisbury | Ogunquit | Madison | Franklin |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 1,609 |
1,379Lowest |
2,680 |
8,799Highest |
| Growth since 20102010 → 2020 census | +2.9% U.S.: +7.4% |
+76.8%Highest U.S.: +7.4% |
+2.5%Lowest U.S.: +7.4% |
+3.1% U.S.: +7.4% |
| Median age | 51.5±4.5 32% above U.S. |
62.8±4.8Highest 61% above U.S. |
50.3±9.7 29% above U.S. |
42.7±2Lowest 10% above U.S. |
| Kids under 18 | 20.1%±9.6 U.S.: 22% |
5.7%±3.2Lowest U.S.: 22% |
23.1%±6.7Highest U.S.: 22% |
17.8%±3.5 U.S.: 22% |
| Madison and Salisbury are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 24.9%±4 U.S.: 17.2% |
43.6%±10.1Highest U.S.: 17.2% |
23.1%±5.2 U.S.: 17.2% |
21.3%±3.9Lowest U.S.: 17.2% |
| Bachelor’s degree+adults 25+ | 37.3% U.S.: 35.7% |
63.5%Highest U.S.: 35.7% |
37.9% U.S.: 35.7% |
19.1%Lowest U.S.: 35.7% |
| Enrolled in collegeshare of residents | 2%±1.1 U.S.: 6.4% |
4.2%±2.8Highest U.S.: 6.4% |
1.9%±2.1Lowest U.S.: 6.4% |
3.2%±1.4 U.S.: 6.4% |
| Ogunquit and Franklin are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Cost of living | ||||
| Household incomemedian | $111,591±$17k 38% above U.S. |
$114,259±$56kHighest 42% above U.S. |
$102,697±$11k 27% above U.S. |
$71,648±$4kLowest 11% below U.S. |
| Ogunquit and Salisbury are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Home valuemedian, owner-occupied | $363,400±$47k 9% above U.S. |
$875,700±$79kHighest 163% above U.S. |
$388,700±$36k 17% above U.S. |
$262,200±$22kLowest 21% below U.S. |
| Rentmedian gross, monthly | $1,917±$632Highest 36% above U.S. |
— | $1,556±$256 10% above U.S. |
$1,110±$68Lowest 21% below U.S. |
| Salisbury and Madison are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $5,859Highest 88% above U.S. |
$4,473 43% above U.S. |
$4,074Lowest 31% above U.S. |
$4,886 57% above U.S. |
| Renters paying 30%+of income on rent | 0%±100Lowest U.S.: 51.1% |
0%±61.1Lowest U.S.: 51.1% |
69.2%±46Highest U.S.: 51.1% |
38.8%±11.5 U.S.: 51.1% |
| Madison and Franklin are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 7.1%Highest U.S.: 12.5% |
3.2%Lowest U.S.: 12.5% |
4.7% U.S.: 12.5% |
7% U.S.: 12.5% |
| Housing | ||||
| Homeownersof occupied homes | 96.9%Highest U.S.: 65.2% |
94.3% U.S.: 65.2% |
94.4% U.S.: 65.2% |
64.2%Lowest U.S.: 65.2% |
| Typical home builtmedian year | 1982Highest 2 yrs newer than U.S. |
1978 2 yrs older than U.S. |
1982Highest 2 yrs newer than U.S. |
1959Lowest 21 yrs older than U.S. |
| Getting to work | ||||
| Average commuteone way | 32 minHighest 21% above U.S. |
26 min about the U.S. average |
22 minLowest 16% below U.S. |
32 min 20% above U.S. |
| Work from home | 23.3%±10.6 U.S.: 15.1% |
43.3%±12.4Highest U.S.: 15.1% |
8%±4.4Lowest U.S.: 15.1% |
8.3%±4.1 U.S.: 15.1% |
| Ogunquit and Salisbury are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | — | — | — | #112 of 120 in NH |
| School district | Merrimack Valley School District | — | Madison School District | Franklin School District |
| High school in town | None in town | — | None in town | Franklin High School |
| Students per teacherat that high school | — | — | — | 16.2 |
| On TownTapestry | ||||
| Old photos in History | None yet | None yet | None yet | None yet |
U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.



