What stands out worked out from the figures below

Salem has the most renters (50.3% rent).

North Hampton has the most homeowners (91.3%).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Salem	North Hampton
People
Population	44,795Highest	4,543Lowest
Growth since 20102010 → 2020 census	+7.6%Highest U.S.: +7.4%	+5.5%Lowest U.S.: +7.4%
Median age	39.3±1.5Lowest about the U.S. average	50.5±3.3Highest 30% above U.S.
Kids under 18	15.7%±1.7Lowest U.S.: 22%	19.2%±5.4Highest U.S.: 22%
	North Hampton and Salem are within the Census margin of error here, so we can’t say which is really higher.
Age 65+	17.2%±1.7Lowest U.S.: 17.2%	26%±4.9Highest U.S.: 17.2%
Bachelor’s degree+adults 25+	47.8%Lowest U.S.: 35.7%	54.5%Highest U.S.: 35.7%
Enrolled in collegeshare of residents	8.2%±1.1Highest U.S.: 6.4%	2.5%±1.5Lowest U.S.: 6.4%
Cost of living
Household incomemedian	$85,153±$5kLowest 5% above U.S.	$146,458±$29kHighest 81% above U.S.
Home valuemedian, owner-occupied	$542,800±$18kLowest 63% above U.S.	$670,400±$61kHighest 102% above U.S.
Rentmedian gross, monthly	$1,836±$84Highest 30% above U.S.	$1,805±$106Lowest 28% above U.S.
	Salem and North Hampton are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly	$6,114Lowest 96% above U.S.	$8,529Highest 173% above U.S.
Renters paying 30%+of income on rent	54.9%±4.8Highest U.S.: 51.1%	23.5%±21Lowest U.S.: 51.1%
Below poverty line	12.1%Highest U.S.: 12.5%	2.9%Lowest U.S.: 12.5%
Housing
Homeownersof occupied homes	49.7%Lowest U.S.: 65.2%	91.3%Highest U.S.: 65.2%
Typical home builtmedian year	1938Lowest 42 yrs older than U.S.	1984Highest 4 yrs newer than U.S.
Getting to work
Average commuteone way	29 minHighest 8% above U.S.	25 minLowest 7% below U.S.
Work from home	21.6%±2.5Lowest U.S.: 15.1%	25.9%±6.9Highest U.S.: 15.1%
	North Hampton and Salem are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading	#248 of 282 in MA	#12 of 120 in NH
School district	Salem	North Hampton School District
High school in town	Salem High	None in town
Students per teacherat that high school	9.8	—
On TownTapestry
Old photos in Our Story	None yet	None yet

U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.