What stands out worked out from the figures below

Rowley has the highest household income ($133k).

Webster has the most affordable homes ($333k median).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Rowley	Webster
People
Population	6,251Lowest	12,228Highest
Growth since 20102010 → 2020 census	+5.2%Lowest MA: +7.4%	+6.9%Highest MA: +7.4%
Median age	50±6.3Highest 25% above MA	37.2±2.1Lowest 7% below MA
Kids under 18	19.3%±4.5Lowest MA: 19.4%	21.8%±3.6Highest MA: 19.4%
	Webster and Rowley are within the Census margin of error here, so we can’t say which is really higher.
Age 65+	21.6%±4.1Highest MA: 17.9%	15.7%±2.5Lowest MA: 17.9%
	Rowley and Webster are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+	56.8%Highest MA: 47.3%	18.8%Lowest MA: 47.3%
Enrolled in collegeshare of residents	4.8%±2.2Lowest MA: 7.9%	6%±1.8Highest MA: 7.9%
	Webster and Rowley are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian	$132,734±$32kHighest 28% above MA	$63,837±$8kLowest 39% below MA
Home valuemedian, owner-occupied	$667,300±$52kHighest 19% above MA	$333,100±$14kLowest 41% below MA
Rentmedian gross, monthly	$1,603±$520Highest 9% below MA	$1,198±$85Lowest 32% below MA
	Rowley and Webster are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly	$8,309Highest 39% above MA	$3,234Lowest 46% below MA
Renters paying 30%+of income on rent	57.7%±27.3Highest MA: 51.8%	46.1%±7.4Lowest MA: 51.8%
	Rowley and Webster are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line	3.1%Lowest MA: 10%	16%Highest MA: 10%
Housing
Homeownersof occupied homes	81.7%Highest MA: 62.5%	45.5%Lowest MA: 62.5%
Typical home builtmedian year	1975Highest 11 yrs newer than MA	1954Lowest 10 yrs older than MA
Getting to work
Average commuteone way	28 minHighest 3% below MA	28 minLowest 5% below MA
Work from home	11.1%±4Highest MA: 18.6%	7.1%±2.9Lowest MA: 18.6%
	Rowley and Webster are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading	#214 of 282 in MA	#271 of 282 in MA
School district	Triton	—
High school in town	None in town	—
On TownTapestry
Old photos in History	None yet	None yet

MA average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.