What stands out worked out from the figures below

Rowley has the most expensive homes ($615k median).

Whately has the most people working from home (20.4%).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Rowley	Whately
People
Population	1,708Highest	1,499Lowest
Growth since 20102010 → 2020 census	+7.6%Highest MA: +7.4%	+7.4%Lowest MA: +7.4%
Median age	46.3±16.7Lowest 16% above MA	49.3±6.7Highest 23% above MA
	Whately and Rowley are within the Census margin of error here, so we can’t say which is really higher.
Kids under 18	18.3%±6.9Highest MA: 19.4%	16.4%±3.8Lowest MA: 19.4%
	Rowley and Whately are within the Census margin of error here, so we can’t say which is really higher.
Age 65+	23.3%±4.8Lowest MA: 17.9%	24.5%±6.3Highest MA: 17.9%
	Whately and Rowley are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+	57.3%Highest MA: 47.3%	47.6%Lowest MA: 47.3%
Enrolled in collegeshare of residents	7.4%±5.8Highest MA: 7.9%	2.5%±1.4Lowest MA: 7.9%
	Rowley and Whately are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian	$109,622±$17kLowest 5% above MA	$116,563±$15kHighest 12% above MA
	Whately and Rowley are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied	$614,800±$39kHighest 9% above MA	$431,500±$22kLowest 23% below MA
Rentmedian gross, monthly	$1,663±$674Highest 6% below MA	$977±$125Lowest 45% below MA
	Rowley and Whately are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly	$6,865Highest 15% above MA	$5,027Lowest 16% below MA
Renters paying 30%+of income on rent	46.3%±45.1Highest MA: 51.8%	26.7%±29Lowest MA: 51.8%
	Rowley and Whately are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line	6.1%Highest MA: 10%	5.4%Lowest MA: 10%
Housing
Homeownersof occupied homes	78.6%Lowest MA: 62.5%	88.2%Highest MA: 62.5%
Typical home builtmedian year	1938Lowest 26 yrs older than MA	1974Highest 10 yrs newer than MA
Getting to work
Average commuteone way	25 minHighest 15% below MA	23 minLowest 21% below MA
Work from home	10.9%±5.6Lowest MA: 18.6%	20.4%±8.5Highest MA: 18.6%
	Whately and Rowley are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading	#214 of 282 in MA	—
School district	—	Whately
High school in town	—	None in town
On TownTapestry
Old photos in History	None yet	None yet

MA average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.