Compare towns
Plymouth vs Newmarket vs Holderness vs Ashland
Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.
What stands out worked out from the figures below
Plymouth has the youngest population (median age 24.6).
Newmarket has grown the fastest since 2010 (+5.5%).
Holderness has the most homeowners (83.7%).
Ashland has the most kids (21.4% under 18).
Plymouth is a college town. 33.7% of residents are enrolled in college, which pulls its median age, poverty rate and renter figures away from what a year-round family would see.
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Plymouth | Newmarket | Holderness | Ashland |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 6,601 |
9,463Highest |
1,917Lowest |
2,183 |
| Growth since 20102010 → 2020 census | -4.4% NH: +4.6% |
+5.5%Highest NH: +4.6% |
-4.9% NH: +4.6% |
-6.6%Lowest NH: +4.6% |
| Median age | 24.6±3.4Lowest 43% below NH |
41.2±1.9 5% below NH |
39.4±7.4 9% below NH |
42.3±11.2Highest about the NH average |
| Ashland and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Kids under 18 | 13.6%±3.6Lowest NH: 18.2% |
15.6%±2.7 NH: 18.2% |
14.7%±9.3 NH: 18.2% |
21.4%±6.4Highest NH: 18.2% |
| Ashland and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 12%±2.7Lowest NH: 20.1% |
16.1%±2.8 NH: 20.1% |
31.4%±4.6Highest NH: 20.1% |
25.8%±5.3 NH: 20.1% |
| Holderness and Ashland are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Bachelor’s degree+adults 25+ | 54% NH: 40.6% |
49.7% NH: 40.6% |
55.7%Highest NH: 40.6% |
35.9%Lowest NH: 40.6% |
| Enrolled in collegeshare of residents | 33.7%±3.5Highest NH: 6% |
5.6%±1.9 NH: 6% |
2.6%±1.6Lowest NH: 6% |
2.7%±1.7 NH: 6% |
| Cost of living | ||||
| Household incomemedian | $77,027±$26k 22% below NH |
$100,845±$13k about the NH average |
$107,863±$45kHighest 9% above NH |
$54,607±$9kLowest 45% below NH |
| Holderness and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Home valuemedian, owner-occupied | $292,400±$22k 27% below NH |
$455,000±$22kHighest 13% above NH |
$363,100±$60k 10% below NH |
$227,000±$29kLowest 44% below NH |
| Rentmedian gross, monthly | $1,108±$255 26% below NH |
$1,671±$69 12% above NH |
$2,068±$385Highest 39% above NH |
$1,096±$155Lowest 26% below NH |
| Holderness and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $6,288 6% below NH |
$8,734Highest 31% above NH |
$3,923Lowest 41% below NH |
$4,961 26% below NH |
| Renters paying 30%+of income on rent | 33.8%±11.6 NH: 48.2% |
46.3%±8.3Highest NH: 48.2% |
23.5%±21.2Lowest NH: 48.2% |
39.1%±14.8 NH: 48.2% |
| Newmarket and Ashland are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 18.6% NH: 7.2% |
4.6%Lowest NH: 7.2% |
12.1% NH: 7.2% |
21.1%Highest NH: 7.2% |
| Housing | ||||
| Homeownersof occupied homes | 56.3% NH: 72.8% |
52.9%Lowest NH: 72.8% |
83.7%Highest NH: 72.8% |
64.1% NH: 72.8% |
| Typical home builtmedian year | 1981 2 yrs newer than NH |
1983Highest 4 yrs newer than NH |
1981 2 yrs newer than NH |
1978Lowest 1 yr older than NH |
| Getting to work | ||||
| Average commuteone way | 18 minLowest 31% below NH |
28 minHighest 6% above NH |
27 min about the NH average |
26 min 4% below NH |
| Work from home | 11.7%±3.6 NH: 16.8% |
17.3%±3.3Highest NH: 16.8% |
9.4%±4.1Lowest NH: 16.8% |
9.9%±4.6 NH: 16.8% |
| Newmarket and Plymouth are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #47 of 120 in NH | #39 of 120 in NH | — | — |
| School district | Plymouth School District · Pemi-Baker Regional School District | Newmarket School District | Holderness School District | Ashland School District |
| High school in town | Plymouth Regional High School | Newmarket Jr.-Sr. High School | None in town | None in town |
| Students per teacherat that high school | 12.8Highest |
9.9Lowest |
— | — |
| On TownTapestry | ||||
| Old photos in Our Story | None yet | None yet | None yet | None yet |
NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.



