What stands out worked out from the figures below

Pembroke has the most people working from home (17%).

South Hooksett has grown the fastest since 2010 (+8.7%).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Pembroke	South Hooksett
People
Population	7,438Highest	5,902Lowest
Growth since 20102010 → 2020 census	+1.3%Lowest NH: +4.6%	+8.7%Highest NH: +4.6%
Median age	41.9±3.3Highest 3% below NH	35.2±3.6Lowest 19% below NH
	Pembroke and South Hooksett are within the Census margin of error here, so we can’t say which is really higher.
Kids under 18	24%±4.6Highest NH: 18.2%	16.3%±3.9Lowest NH: 18.2%
	Pembroke and South Hooksett are within the Census margin of error here, so we can’t say which is really higher.
Age 65+	16.4%±3.2Highest NH: 20.1%	13.5%±2.6Lowest NH: 20.1%
	Pembroke and South Hooksett are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+	32.2%Lowest NH: 40.6%	37.9%Highest NH: 40.6%
Enrolled in collegeshare of residents	3.5%±1.6Lowest NH: 6%	14.3%±0.8Highest NH: 6%
Cost of living
Household incomemedian	$89,519±$22kLowest 10% below NH	$130,000±$15kHighest 31% above NH
Home valuemedian, owner-occupied	$371,500±$20kLowest 8% below NH	$433,200±$40kHighest 8% above NH
Rentmedian gross, monthly	$1,218±$354Lowest 18% below NH	$1,471±$217Highest about the NH average
	South Hooksett and Pembroke are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly	$7,589Highest 14% above NH	$6,801Lowest about the NH average
Renters paying 30%+of income on rent	48.4%±21.8Highest NH: 48.2%	36.1%±25Lowest NH: 48.2%
	Pembroke and South Hooksett are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line	15%Highest NH: 7.2%	4%Lowest NH: 7.2%
Housing
Homeownersof occupied homes	67.4%Lowest NH: 72.8%	82.9%Highest NH: 72.8%
Typical home builtmedian year	1969Lowest 10 yrs older than NH	1985Highest 6 yrs newer than NH
Getting to work
Average commuteone way	25 minLowest 8% below NH	26 minHighest about the NH average
Work from home	17%±4.8Highest NH: 16.8%	7.1%±2.4Lowest NH: 16.8%
Schools
Public school scoresrank in state, math + reading	#85 of 120 in NH	—
School district	Pembroke School District	—
High school in town	Pembroke Academy	—
Students per teacherat that high school	13.1	—
On TownTapestry
Old photos in Our Story	None yet	None yet

NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.