Compare towns
Pembroke vs Hopkinton vs Hillsborough vs Concord
Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.
What stands out worked out from the figures below
Pembroke has the most kids (24% under 18).
Hopkinton has grown the fastest since 2010 (+5.8%).
Hillsborough has the most affordable homes ($272k median).
Concord has the most renters (43.2% rent).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Pembroke | Hopkinton | Hillsborough | Concord |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 7,438 |
6,037 |
5,980Lowest |
44,375Highest |
| Growth since 20102010 → 2020 census | +1.3% NH: +4.6% |
+5.8%Highest NH: +4.6% |
-1.2%Lowest NH: +4.6% |
+3% NH: +4.6% |
| Median age | 41.9±3.3 3% below NH |
45±2.8Highest 4% above NH |
40.9±4.6 6% below NH |
40.7±1.3Lowest 6% below NH |
| Hopkinton and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Kids under 18 | 24%±4.6Highest NH: 18.2% |
18.8%±4.1 NH: 18.2% |
17.4%±4.6 NH: 18.2% |
17.2%±1.3Lowest NH: 18.2% |
| Pembroke and Hopkinton are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 16.4%±3.2Lowest NH: 20.1% |
19.9%±4.2Highest NH: 20.1% |
16.4%±3.9Lowest NH: 20.1% |
18.7%±1.5 NH: 20.1% |
| Hopkinton and Concord are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Bachelor’s degree+adults 25+ | 32.2% NH: 40.6% |
58.2%Highest NH: 40.6% |
23.9%Lowest NH: 40.6% |
42.3% NH: 40.6% |
| Enrolled in collegeshare of residents | 3.5%±1.6 NH: 6% |
7.9%±4.4Highest NH: 6% |
2.6%±1.6Lowest NH: 6% |
6%±0.8 NH: 6% |
| Hopkinton and Concord are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Cost of living | ||||
| Household incomemedian | $89,519±$22k 10% below NH |
$137,477±$21kHighest 39% above NH |
$84,495±$12kLowest 15% below NH |
$84,902±$5k 14% below NH |
| Home valuemedian, owner-occupied | $371,500±$20k 8% below NH |
$506,900±$54kHighest 26% above NH |
$272,300±$16kLowest 32% below NH |
$350,900±$13k 13% below NH |
| Rentmedian gross, monthly | $1,218±$354 18% below NH |
$1,270±$129 15% below NH |
$1,198±$390Lowest 20% below NH |
$1,441±$43Highest 3% below NH |
| Concord and Hopkinton are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $7,589 14% above NH |
$10,000+Highest at least 50% above NH |
$5,815Lowest 13% below NH |
$7,227 8% above NH |
| Renters paying 30%+of income on rent | 48.4%±21.8 NH: 48.2% |
42.4%±6Lowest NH: 48.2% |
61.7%±23.1Highest NH: 48.2% |
44.1%±5.2 NH: 48.2% |
| Hillsborough and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 15%Highest NH: 7.2% |
6.5% NH: 7.2% |
6%Lowest NH: 7.2% |
8.9% NH: 7.2% |
| Housing | ||||
| Homeownersof occupied homes | 67.4% NH: 72.8% |
87.3% NH: 72.8% |
92.3%Highest NH: 72.8% |
56.8%Lowest NH: 72.8% |
| Typical home builtmedian year | 1969 10 yrs older than NH |
1968Lowest 11 yrs older than NH |
1974Highest 5 yrs older than NH |
1969 10 yrs older than NH |
| Getting to work | ||||
| Average commuteone way | 25 min 8% below NH |
22 minLowest 17% below NH |
41 minHighest 54% above NH |
23 min 14% below NH |
| Work from home | 17%±4.8 NH: 16.8% |
23.8%±8.8Highest NH: 16.8% |
14%±5.2Lowest NH: 16.8% |
14.1%±1.8 NH: 16.8% |
| Hopkinton and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #85 of 120 in NH | #28 of 120 in NH | #97 of 120 in NH | #89 of 120 in NH |
| School district | Pembroke School District | Hopkinton School District | Hillsboro-Deering Cooperative School District | Concord School District · Merrimack Valley School District |
| High school in town | Pembroke Academy | Hopkinton High School | Hillsboro-Deering High School | Concord High School |
| Students per teacherat that high school | 13.1Highest |
12.0 |
9.5Lowest |
13.0 |
| On TownTapestry | ||||
| Old photos in Our Story | None yet | None yet | None yet | None yet |
NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.



