Compare towns
Pembroke vs Exeter vs Hampton Falls vs Bow
Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.
What stands out worked out from the figures below
Pembroke has the most affordable homes ($372k median).
Exeter has grown the fastest since 2010 (+12.2%).
Hampton Falls has the most expensive homes ($773k median).
Bow has the most kids (25% under 18).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Pembroke | Exeter | Hampton Falls | Bow |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 7,438 |
16,151Highest |
2,328Lowest |
8,335 |
| Growth since 20102010 → 2020 census | +1.3%Lowest NH: +4.6% |
+12.2%Highest NH: +4.6% |
+7.5% NH: +4.6% |
+9.4% NH: +4.6% |
| Median age | 41.9±3.3 3% below NH |
45.8±2.3 6% above NH |
49.5±7.3Highest 14% above NH |
41.5±2Lowest 4% below NH |
| Hampton Falls and Exeter are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Kids under 18 | 24%±4.6 NH: 18.2% |
17%±2.7Lowest NH: 18.2% |
19.1%±5.6 NH: 18.2% |
25%±3.6Highest NH: 18.2% |
| Bow and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 16.4%±3.2Lowest NH: 20.1% |
24.4%±2.8 NH: 20.1% |
25%±3.6Highest NH: 20.1% |
17.6%±2.5 NH: 20.1% |
| Hampton Falls and Exeter are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Bachelor’s degree+adults 25+ | 32.2%Lowest NH: 40.6% |
59.2% NH: 40.6% |
54.5% NH: 40.6% |
60.3%Highest NH: 40.6% |
| Enrolled in collegeshare of residents | 3.5%±1.6Lowest NH: 6% |
6.1%±1.8Highest NH: 6% |
3.8%±2.1 NH: 6% |
5.6%±1.9 NH: 6% |
| Exeter and Bow are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Cost of living | ||||
| Household incomemedian | $89,519±$22kLowest 10% below NH |
$110,346±$13k 11% above NH |
$166,157±$14k 68% above NH |
$172,857±$16kHighest 75% above NH |
| Bow and Hampton Falls are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Home valuemedian, owner-occupied | $371,500±$20kLowest 8% below NH |
$456,600±$21k 13% above NH |
$772,600±$76kHighest 92% above NH |
$506,500±$34k 26% above NH |
| Rentmedian gross, monthly | $1,218±$354Lowest 18% below NH |
$1,856±$223Highest 24% above NH |
$1,852±$475 24% above NH |
$1,539±$178 3% above NH |
| Exeter and Hampton Falls are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $7,589Lowest 14% above NH |
$8,814 32% above NH |
$10,000+Highest at least 50% above NH |
$9,584 44% above NH |
| Renters paying 30%+of income on rent | 48.4%±21.8 NH: 48.2% |
59%±11.3Highest NH: 48.2% |
27.2%±22.7Lowest NH: 48.2% |
39%±13.2 NH: 48.2% |
| Exeter and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 15%Highest NH: 7.2% |
4.7% NH: 7.2% |
4% NH: 7.2% |
2.7%Lowest NH: 7.2% |
| Housing | ||||
| Homeownersof occupied homes | 67.4%Lowest NH: 72.8% |
69.1% NH: 72.8% |
86.3% NH: 72.8% |
87.5%Highest NH: 72.8% |
| Typical home builtmedian year | 1969Lowest 10 yrs older than NH |
1979 same as NH |
1981 2 yrs newer than NH |
1985Highest 6 yrs newer than NH |
| Getting to work | ||||
| Average commuteone way | 25 minLowest 8% below NH |
25 min 7% below NH |
32 minHighest 21% above NH |
27 min about the NH average |
| Work from home | 17%±4.8Lowest NH: 16.8% |
19.9%±3.7 NH: 16.8% |
21.8%±4.8 NH: 16.8% |
22.7%±4.7Highest NH: 16.8% |
| Bow and Hampton Falls are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #85 of 120 in NH | #22 of 120 in NH | — | #26 of 120 in NH |
| School district | Pembroke School District | Exeter Region Cooperative School District · Exeter School District | Hampton Falls School District | Bow School District |
| High school in town | Pembroke Academy | Exeter High School | None in town | Bow High School |
| Students per teacherat that high school | 13.1Highest |
12.1Lowest |
— | 12.8 |
| On TownTapestry | ||||
| Old photos in Our Story | None yet | 59 photos → | None yet | None yet |
NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.



