What stands out worked out from the figures below

Ogunquit has grown the fastest since 2010 (+76.8%).

Pembroke has the most kids (24% under 18).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Ogunquit	Pembroke
People
Population	1,379Lowest	7,438Highest
Growth since 20102010 → 2020 census	+76.8%Highest U.S.: +7.4%	+1.3%Lowest U.S.: +7.4%
Median age	62.8±4.8Highest 61% above U.S.	41.9±3.3Lowest 8% above U.S.
Kids under 18	5.7%±3.2Lowest U.S.: 22%	24%±4.6Highest U.S.: 22%
Age 65+	43.6%±10.1Highest U.S.: 17.2%	16.4%±3.2Lowest U.S.: 17.2%
Bachelor’s degree+adults 25+	63.5%Highest U.S.: 35.7%	32.2%Lowest U.S.: 35.7%
Enrolled in collegeshare of residents	4.2%±2.8Highest U.S.: 6.4%	3.5%±1.6Lowest U.S.: 6.4%
	Ogunquit and Pembroke are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian	$114,259±$56kHighest 42% above U.S.	$89,519±$22kLowest 11% above U.S.
	Ogunquit and Pembroke are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied	$875,700±$79kHighest 163% above U.S.	$371,500±$20kLowest 12% above U.S.
Rentmedian gross, monthly	—	$1,218±$354 14% below U.S.
Property taxmedian, yearly	$4,473Lowest 43% above U.S.	$7,589Highest 143% above U.S.
Renters paying 30%+of income on rent	0%±61.1Lowest U.S.: 51.1%	48.4%±21.8Highest U.S.: 51.1%
	Pembroke and Ogunquit are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line	3.2%Lowest U.S.: 12.5%	15%Highest U.S.: 12.5%
Housing
Homeownersof occupied homes	94.3%Highest U.S.: 65.2%	67.4%Lowest U.S.: 65.2%
Typical home builtmedian year	1978Highest 2 yrs older than U.S.	1969Lowest 11 yrs older than U.S.
Getting to work
Average commuteone way	26 minHighest about the U.S. average	25 minLowest 7% below U.S.
Work from home	43.3%±12.4Highest U.S.: 15.1%	17%±4.8Lowest U.S.: 15.1%
Schools
Public school scoresrank in state, math + reading	—	#85 of 120 in NH
School district	—	Pembroke School District
High school in town	—	Pembroke Academy
Students per teacherat that high school	—	13.1
On TownTapestry
Old photos in History	None yet	None yet

U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.