Compare towns
Newmarket vs Plymouth vs White River Junction vs Keene
Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..
What stands out worked out from the figures below
Newmarket has the most expensive homes ($455k median).
Plymouth has the youngest population (median age 24.6).
White River Junction has grown the fastest since 2010 (+10.8%).
Keene has the most affordable homes ($253k median).
Plymouth is a college town. 33.7% of residents are enrolled in college, which pulls its median age, poverty rate and renter figures away from what a year-round family would see.
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Newmarket | Plymouth | White River Junction | Keene |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 9,463 |
6,601 |
3,364Lowest |
22,939Highest |
| Growth since 20102010 → 2020 census | +5.5% U.S.: +7.4% |
-4.4%Lowest U.S.: +7.4% |
+10.8%Highest U.S.: +7.4% |
-1.5% U.S.: +7.4% |
| Median age | 41.2±1.9Highest 6% above U.S. |
24.6±3.4Lowest 37% below U.S. |
33.7±3.2 13% below U.S. |
37.6±2.3 3% below U.S. |
| Newmarket and Keene are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Kids under 18 | 15.6%±2.7 U.S.: 22% |
13.6%±3.6Lowest U.S.: 22% |
17.1%±5Highest U.S.: 22% |
14.1%±1.6 U.S.: 22% |
| White River Junction and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 16.1%±2.8 U.S.: 17.2% |
12%±2.7Lowest U.S.: 17.2% |
12.5%±3.6 U.S.: 17.2% |
19.5%±1.8Highest U.S.: 17.2% |
| Keene and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Bachelor’s degree+adults 25+ | 49.7% U.S.: 35.7% |
54%Highest U.S.: 35.7% |
38.9%Lowest U.S.: 35.7% |
44.1% U.S.: 35.7% |
| Enrolled in collegeshare of residents | 5.6%±1.9 U.S.: 6.4% |
33.7%±3.5Highest U.S.: 6.4% |
1.2%±1.1Lowest U.S.: 6.4% |
13.8%±1.4 U.S.: 6.4% |
| Cost of living | ||||
| Household incomemedian | $100,845±$13kHighest 25% above U.S. |
$77,027±$26kLowest 5% below U.S. |
$77,168±$4k 4% below U.S. |
$78,445±$8k about the U.S. average |
| Home valuemedian, owner-occupied | $455,000±$22kHighest 37% above U.S. |
$292,400±$22k 12% below U.S. |
$278,800±$78k 16% below U.S. |
$252,500±$12kLowest 24% below U.S. |
| Rentmedian gross, monthly | $1,671±$69Highest 18% above U.S. |
$1,108±$255Lowest 22% below U.S. |
$1,222±$216 14% below U.S. |
$1,342±$68 5% below U.S. |
| Property taxmedian, yearly | $8,734Highest 180% above U.S. |
$6,288 102% above U.S. |
$5,651Lowest 81% above U.S. |
$6,812 118% above U.S. |
| Renters paying 30%+of income on rent | 46.3%±8.3Highest U.S.: 51.1% |
33.8%±11.6Lowest U.S.: 51.1% |
42.9%±17.3 U.S.: 51.1% |
44.5%±6.1 U.S.: 51.1% |
| Newmarket and Keene are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 4.6%Lowest U.S.: 12.5% |
18.6%Highest U.S.: 12.5% |
12.1% U.S.: 12.5% |
10.1% U.S.: 12.5% |
| Housing | ||||
| Homeownersof occupied homes | 52.9% U.S.: 65.2% |
56.3%Highest U.S.: 65.2% |
43.9%Lowest U.S.: 65.2% |
55.1% U.S.: 65.2% |
| Typical home builtmedian year | 1983Highest 3 yrs newer than U.S. |
1981 1 yr newer than U.S. |
1963 17 yrs older than U.S. |
1961Lowest 19 yrs older than U.S. |
| Getting to work | ||||
| Average commuteone way | 28 minHighest 7% above U.S. |
18 min 30% below U.S. |
15 minLowest 42% below U.S. |
17 min 35% below U.S. |
| Work from home | 17.3%±3.3Highest U.S.: 15.1% |
11.7%±3.6Lowest U.S.: 15.1% |
15.7%±5.8 U.S.: 15.1% |
15.6%±2.7 U.S.: 15.1% |
| Newmarket and White River Junction are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #39 of 120 in NH | #47 of 120 in NH | — | #81 of 120 in NH |
| School district | Newmarket School District | Plymouth School District · Pemi-Baker Regional School District | — | Keene School District |
| High school in town | Newmarket Jr.-Sr. High School | Plymouth Regional High School | — | Keene High School |
| Students per teacherat that high school | 9.9Lowest |
12.8Highest |
— | 12.3 |
| On TownTapestry | ||||
| Old photos in Our Story | None yet | None yet | None yet | None yet |
U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.