Compare towns
Newmarket vs Hopkinton vs New London vs Keene
Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.
What stands out worked out from the figures below
Newmarket has the most renters (47.1% rent).
Hopkinton has the most people working from home (23.8%).
New London has the oldest population (median age 52.8).
Keene has the most affordable homes ($253k median).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Newmarket | Hopkinton | New London | Keene |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 9,463 |
6,037 |
4,433Lowest |
22,939Highest |
| Growth since 20102010 → 2020 census | +5.5% NH: +4.6% |
+5.8%Highest NH: +4.6% |
+0.1% NH: +4.6% |
-1.5%Lowest NH: +4.6% |
| Median age | 41.2±1.9 5% below NH |
45±2.8 4% above NH |
52.8±6.7Highest 22% above NH |
37.6±2.3Lowest 13% below NH |
| New London and Hopkinton are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Kids under 18 | 15.6%±2.7 NH: 18.2% |
18.8%±4.1Highest NH: 18.2% |
12%±3Lowest NH: 18.2% |
14.1%±1.6 NH: 18.2% |
| Hopkinton and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 16.1%±2.8Lowest NH: 20.1% |
19.9%±4.2 NH: 20.1% |
37.5%±5.5Highest NH: 20.1% |
19.5%±1.8 NH: 20.1% |
| Bachelor’s degree+adults 25+ | 49.7% NH: 40.6% |
58.2% NH: 40.6% |
65.6%Highest NH: 40.6% |
44.1%Lowest NH: 40.6% |
| Enrolled in collegeshare of residents | 5.6%±1.9Lowest NH: 6% |
7.9%±4.4 NH: 6% |
20.8%±2.1Highest NH: 6% |
13.8%±1.4 NH: 6% |
| Cost of living | ||||
| Household incomemedian | $100,845±$13k about the NH average |
$137,477±$21kHighest 39% above NH |
$107,773±$10k 9% above NH |
$78,445±$8kLowest 21% below NH |
| Hopkinton and New London are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Home valuemedian, owner-occupied | $455,000±$22k 13% above NH |
$506,900±$54k 26% above NH |
$554,100±$64kHighest 38% above NH |
$252,500±$12kLowest 37% below NH |
| New London and Hopkinton are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Rentmedian gross, monthly | $1,671±$69Highest 12% above NH |
$1,270±$129Lowest 15% below NH |
$1,594±$551 7% above NH |
$1,342±$68 10% below NH |
| Newmarket and New London are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $8,734 31% above NH |
$10,000+Highest at least 50% above NH |
$6,325Lowest 5% below NH |
$6,812 about the NH average |
| Renters paying 30%+of income on rent | 46.3%±8.3 NH: 48.2% |
42.4%±6Lowest NH: 48.2% |
71.8%±22.4Highest NH: 48.2% |
44.5%±6.1 NH: 48.2% |
| New London and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 4.6% NH: 7.2% |
6.5% NH: 7.2% |
0.9%Lowest NH: 7.2% |
10.1%Highest NH: 7.2% |
| Housing | ||||
| Homeownersof occupied homes | 52.9%Lowest NH: 72.8% |
87.3% NH: 72.8% |
90.8%Highest NH: 72.8% |
55.1% NH: 72.8% |
| Typical home builtmedian year | 1983Highest 4 yrs newer than NH |
1968 11 yrs older than NH |
1977 2 yrs older than NH |
1961Lowest 18 yrs older than NH |
| Getting to work | ||||
| Average commuteone way | 28 minHighest 6% above NH |
22 min 17% below NH |
25 min 8% below NH |
17 minLowest 36% below NH |
| Work from home | 17.3%±3.3 NH: 16.8% |
23.8%±8.8Highest NH: 16.8% |
14.7%±7.6Lowest NH: 16.8% |
15.6%±2.7 NH: 16.8% |
| Hopkinton and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #39 of 120 in NH | #28 of 120 in NH | #17 of 120 in NH | #81 of 120 in NH |
| School district | Newmarket School District | Hopkinton School District | Kearsarge Regional School District | Keene School District |
| High school in town | Newmarket Jr.-Sr. High School | Hopkinton High School | None in town | Keene High School |
| Students per teacherat that high school | 9.9Lowest |
12.0 |
— | 12.3Highest |
| On TownTapestry | ||||
| Old photos in Our Story | None yet | None yet | None yet | None yet |
NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.