Compare towns
Newmarket vs Hampton Falls vs New London vs Keene
Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.
What stands out worked out from the figures below
Newmarket has the most renters (47.1% rent).
Hampton Falls has the highest household income ($166k).
New London has the oldest population (median age 52.8).
Keene has the most affordable homes ($253k median).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Newmarket | Hampton Falls | New London | Keene |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 9,463 |
2,328Lowest |
4,433 |
22,939Highest |
| Growth since 20102010 → 2020 census | +5.5% NH: +4.6% |
+7.5%Highest NH: +4.6% |
+0.1% NH: +4.6% |
-1.5%Lowest NH: +4.6% |
| Median age | 41.2±1.9 5% below NH |
49.5±7.3 14% above NH |
52.8±6.7Highest 22% above NH |
37.6±2.3Lowest 13% below NH |
| New London and Hampton Falls are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Kids under 18 | 15.6%±2.7 NH: 18.2% |
19.1%±5.6Highest NH: 18.2% |
12%±3Lowest NH: 18.2% |
14.1%±1.6 NH: 18.2% |
| Hampton Falls and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 16.1%±2.8Lowest NH: 20.1% |
25%±3.6 NH: 20.1% |
37.5%±5.5Highest NH: 20.1% |
19.5%±1.8 NH: 20.1% |
| Bachelor’s degree+adults 25+ | 49.7% NH: 40.6% |
54.5% NH: 40.6% |
65.6%Highest NH: 40.6% |
44.1%Lowest NH: 40.6% |
| Enrolled in collegeshare of residents | 5.6%±1.9 NH: 6% |
3.8%±2.1Lowest NH: 6% |
20.8%±2.1Highest NH: 6% |
13.8%±1.4 NH: 6% |
| Cost of living | ||||
| Household incomemedian | $100,845±$13k about the NH average |
$166,157±$14kHighest 68% above NH |
$107,773±$10k 9% above NH |
$78,445±$8kLowest 21% below NH |
| Home valuemedian, owner-occupied | $455,000±$22k 13% above NH |
$772,600±$76kHighest 92% above NH |
$554,100±$64k 38% above NH |
$252,500±$12kLowest 37% below NH |
| Rentmedian gross, monthly | $1,671±$69 12% above NH |
$1,852±$475Highest 24% above NH |
$1,594±$551 7% above NH |
$1,342±$68Lowest 10% below NH |
| Hampton Falls and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $8,734 31% above NH |
$10,000+Highest at least 50% above NH |
$6,325Lowest 5% below NH |
$6,812 about the NH average |
| Renters paying 30%+of income on rent | 46.3%±8.3 NH: 48.2% |
27.2%±22.7Lowest NH: 48.2% |
71.8%±22.4Highest NH: 48.2% |
44.5%±6.1 NH: 48.2% |
| New London and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 4.6% NH: 7.2% |
4% NH: 7.2% |
0.9%Lowest NH: 7.2% |
10.1%Highest NH: 7.2% |
| Housing | ||||
| Homeownersof occupied homes | 52.9%Lowest NH: 72.8% |
86.3% NH: 72.8% |
90.8%Highest NH: 72.8% |
55.1% NH: 72.8% |
| Typical home builtmedian year | 1983Highest 4 yrs newer than NH |
1981 2 yrs newer than NH |
1977 2 yrs older than NH |
1961Lowest 18 yrs older than NH |
| Getting to work | ||||
| Average commuteone way | 28 min 6% above NH |
32 minHighest 21% above NH |
25 min 8% below NH |
17 minLowest 36% below NH |
| Work from home | 17.3%±3.3 NH: 16.8% |
21.8%±4.8Highest NH: 16.8% |
14.7%±7.6Lowest NH: 16.8% |
15.6%±2.7 NH: 16.8% |
| Hampton Falls and Newmarket are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #39 of 120 in NH | — | #17 of 120 in NH | #81 of 120 in NH |
| School district | Newmarket School District | Hampton Falls School District | Kearsarge Regional School District | Keene School District |
| High school in town | Newmarket Jr.-Sr. High School | None in town | None in town | Keene High School |
| Students per teacherat that high school | 9.9Lowest |
— | — | 12.3Highest |
| On TownTapestry | ||||
| Old photos in Our Story | None yet | None yet | None yet | None yet |
NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.