Compare towns

Marlborough vs Ogunquit vs Salem

Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..

What stands out worked out from the figures below

Marlborough has the most kids (20.8% under 18).
Ogunquit has grown the fastest since 2010 (+76.8%).
Salem has the most renters (50.3% rent).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

MeasureMarlboroughOgunquitSalem
People
Population
41,647
1,379Lowest
44,795Highest
Growth since 20102010 → 2020 census
+8.6%
U.S.: +7.4%
+76.8%Highest
U.S.: +7.4%
+7.6%Lowest
U.S.: +7.4%
Median age
37.5±1.3Lowest
4% below U.S.
62.8±4.8Highest
61% above U.S.
39.3±1.5
about the U.S. average
Kids under 18
20.8%±2Highest
U.S.: 22%
5.7%±3.2Lowest
U.S.: 22%
15.7%±1.7
U.S.: 22%
Age 65+
14.9%±1.5Lowest
U.S.: 17.2%
43.6%±10.1Highest
U.S.: 17.2%
17.2%±1.7
U.S.: 17.2%
Bachelor’s degree+adults 25+
40.5%Lowest
U.S.: 35.7%
63.5%Highest
U.S.: 35.7%
47.8%
U.S.: 35.7%
Enrolled in collegeshare of residents
4.2%±1Lowest
U.S.: 6.4%
4.2%±2.8Lowest
U.S.: 6.4%
8.2%±1.1Highest
U.S.: 6.4%
Cost of living
Household incomemedian
$91,968±$9k
14% above U.S.
$114,259±$56kHighest
42% above U.S.
$85,153±$5kLowest
5% above U.S.
Ogunquit and Marlborough are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied
$513,100±$28kLowest
54% above U.S.
$875,700±$79kHighest
163% above U.S.
$542,800±$18k
63% above U.S.
Rentmedian gross, monthly
$1,871±$123Highest
32% above U.S.
—
$1,836±$84Lowest
30% above U.S.
Marlborough and Salem are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly
$5,747
84% above U.S.
$4,473Lowest
43% above U.S.
$6,114Highest
96% above U.S.
Renters paying 30%+of income on rent
58.9%±6.5Highest
U.S.: 51.1%
0%±61.1Lowest
U.S.: 51.1%
54.9%±4.8
U.S.: 51.1%
Marlborough and Salem are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line
9.6%
U.S.: 12.5%
3.2%Lowest
U.S.: 12.5%
12.1%Highest
U.S.: 12.5%
Housing
Homeownersof occupied homes
56%
U.S.: 65.2%
94.3%Highest
U.S.: 65.2%
49.7%Lowest
U.S.: 65.2%
Typical home builtmedian year
1974
6 yrs older than U.S.
1978Highest
2 yrs older than U.S.
1938Lowest
42 yrs older than U.S.
Getting to work
Average commuteone way
30 minHighest
13% above U.S.
26 minLowest
about the U.S. average
29 min
8% above U.S.
Work from home
16.2%±2.4Lowest
U.S.: 15.1%
43.3%±12.4Highest
U.S.: 15.1%
21.6%±2.5
U.S.: 15.1%
Schools
Public school scoresrank in state, math + reading #215 of 282 in MA — #248 of 282 in MA
School district Assabet Valley Regional Vocational Technical · Marlborough — Salem
High school in town Assabet Valley Vocational High School — Salem High
Students per teacherat that high school
10.1Highest
—
9.8Lowest
On TownTapestry
Old photos in History None yet None yet None yet

U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.