Compare towns

Madison vs Ogunquit vs Salisbury vs Conway

Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..

What stands out worked out from the figures below

Madison has the most kids (23.1% under 18).
Ogunquit has the most expensive homes ($876k median).
Salisbury has the most homeowners (96.9%).
Conway has the most affordable homes ($265k median).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

MeasureMadisonOgunquitSalisburyConway
People
Population
2,680
1,379Lowest
1,609
3,879Highest
Growth since 20102010 → 2020 census
+2.5%Lowest
U.S.: +7.4%
+76.8%
U.S.: +7.4%
+2.9%
U.S.: +7.4%
+96.2%Highest
U.S.: +7.4%
Median age
50.3±9.7Lowest
29% above U.S.
62.8±4.8Highest
61% above U.S.
51.5±4.5
32% above U.S.
54.2±10.7
39% above U.S.
Ogunquit and Conway are within the Census margin of error here, so we can’t say which is really higher.
Kids under 18
23.1%±6.7Highest
U.S.: 22%
5.7%±3.2Lowest
U.S.: 22%
20.1%±9.6
U.S.: 22%
12.9%±4.1
U.S.: 22%
Madison and Salisbury are within the Census margin of error here, so we can’t say which is really higher.
Age 65+
23.1%±5.2Lowest
U.S.: 17.2%
43.6%±10.1Highest
U.S.: 17.2%
24.9%±4
U.S.: 17.2%
36%±7
U.S.: 17.2%
Ogunquit and Conway are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+
37.9%
U.S.: 35.7%
63.5%Highest
U.S.: 35.7%
37.3%Lowest
U.S.: 35.7%
38%
U.S.: 35.7%
Enrolled in collegeshare of residents
1.9%±2.1Lowest
U.S.: 6.4%
4.2%±2.8
U.S.: 6.4%
2%±1.1
U.S.: 6.4%
8%±6.5Highest
U.S.: 6.4%
Conway and Ogunquit are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian
$102,697±$11k
27% above U.S.
$114,259±$56kHighest
42% above U.S.
$111,591±$17k
38% above U.S.
$59,167±$18kLowest
27% below U.S.
Ogunquit and Salisbury are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied
$388,700±$36k
17% above U.S.
$875,700±$79kHighest
163% above U.S.
$363,400±$47k
9% above U.S.
$264,900±$41kLowest
20% below U.S.
Rentmedian gross, monthly
$1,556±$256
10% above U.S.
—
$1,917±$632Highest
36% above U.S.
$1,041±$185Lowest
26% below U.S.
Salisbury and Madison are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly
$4,074
31% above U.S.
$4,473
43% above U.S.
$5,859Highest
88% above U.S.
$3,531Lowest
13% above U.S.
Renters paying 30%+of income on rent
69.2%±46Highest
U.S.: 51.1%
0%±61.1Lowest
U.S.: 51.1%
0%±100Lowest
U.S.: 51.1%
53%±18.8
U.S.: 51.1%
Madison and Conway are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line
4.7%
U.S.: 12.5%
3.2%Lowest
U.S.: 12.5%
7.1%
U.S.: 12.5%
7.6%Highest
U.S.: 12.5%
Housing
Homeownersof occupied homes
94.4%
U.S.: 65.2%
94.3%
U.S.: 65.2%
96.9%Highest
U.S.: 65.2%
70.1%Lowest
U.S.: 65.2%
Typical home builtmedian year
1982
2 yrs newer than U.S.
1978Lowest
2 yrs older than U.S.
1982
2 yrs newer than U.S.
1985Highest
5 yrs newer than U.S.
Getting to work
Average commuteone way
22 min
16% below U.S.
26 min
about the U.S. average
32 minHighest
21% above U.S.
17 minLowest
36% below U.S.
Work from home
8%±4.4Lowest
U.S.: 15.1%
43.3%±12.4Highest
U.S.: 15.1%
23.3%±10.6
U.S.: 15.1%
22.6%±11
U.S.: 15.1%
Ogunquit and Salisbury are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading — — — #76 of 120 in NH
School district Madison School District — Merrimack Valley School District —
High school in town None in town — None in town —
On TownTapestry
Old photos in History None yet None yet None yet None yet

U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.