What stands out worked out from the figures below

Madison has the most kids (23.1% under 18).

Moultonborough has grown the fastest since 2010 (+21.6%).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Madison	Moultonborough
People
Population	2,680Lowest	5,126Highest
Growth since 20102010 → 2020 census	+2.5%Lowest NH: +4.6%	+21.6%Highest NH: +4.6%
Median age	50.3±9.7Lowest 16% above NH	58.3±4.5Highest 35% above NH
	Moultonborough and Madison are within the Census margin of error here, so we can’t say which is really higher.
Kids under 18	23.1%±6.7Highest NH: 18.2%	10.9%±3.9Lowest NH: 18.2%
Age 65+	23.1%±5.2Lowest NH: 20.1%	35.3%±5.8Highest NH: 20.1%
Bachelor’s degree+adults 25+	37.9%Lowest NH: 40.6%	49%Highest NH: 40.6%
Enrolled in collegeshare of residents	1.9%±2.1Lowest NH: 6%	6.4%±2.9Highest NH: 6%
	Moultonborough and Madison are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian	$102,697±$11kLowest 4% above NH	$106,693±$18kHighest 8% above NH
	Moultonborough and Madison are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied	$388,700±$36kLowest 3% below NH	$644,200±$120kHighest 60% above NH
Rentmedian gross, monthly	$1,556±$256Highest 4% above NH	$1,452±$491Lowest about the NH average
	Madison and Moultonborough are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly	$4,074Highest 39% below NH	$3,479Lowest 48% below NH
Renters paying 30%+of income on rent	69.2%±46Highest NH: 48.2%	7.1%±23.3Lowest NH: 48.2%
	Madison and Moultonborough are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line	4.7%Highest NH: 7.2%	2.1%Lowest NH: 7.2%
Housing
Homeownersof occupied homes	94.4%Highest NH: 72.8%	92.5%Lowest NH: 72.8%
Typical home builtmedian year	1982Lowest 3 yrs newer than NH	1986Highest 7 yrs newer than NH
Getting to work
Average commuteone way	22 min 17% below NH	22 min 17% below NH
Work from home	8%±4.4Lowest NH: 16.8%	23%±7.6Highest NH: 16.8%
Schools
Public school scoresrank in state, math + reading	—	#36 of 120 in NH
School district	Madison School District	Moultonborough School District
High school in town	None in town	Moultonborough Academy
Students per teacherat that high school	—	6.7
On TownTapestry
Old photos in Our Story	None yet	None yet

NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.