Compare towns

Hooksett vs Ogunquit vs Wells vs Pembroke

Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..

What stands out worked out from the figures below

Hooksett has the most affordable homes ($348k median).
Ogunquit has grown the fastest since 2010 (+76.8%).
Pembroke has the most kids (24% under 18).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

MeasureHooksettOgunquitWellsPembroke
People
Population
5,876
1,379Lowest
11,713Highest
7,438
Growth since 20102010 → 2020 census
+27.4%
U.S.: +7.4%
+76.8%Highest
U.S.: +7.4%
+18%
U.S.: +7.4%
+1.3%Lowest
U.S.: +7.4%
Median age
42.6±2
10% above U.S.
62.8±4.8Highest
61% above U.S.
53.6±3.8
38% above U.S.
41.9±3.3Lowest
8% above U.S.
Kids under 18
14.7%±3.6
U.S.: 22%
5.7%±3.2Lowest
U.S.: 22%
18%±3.4
U.S.: 22%
24%±4.6Highest
U.S.: 22%
Pembroke and Wells are within the Census margin of error here, so we can’t say which is really higher.
Age 65+
20.7%±3.9
U.S.: 17.2%
43.6%±10.1Highest
U.S.: 17.2%
31%±3.3
U.S.: 17.2%
16.4%±3.2Lowest
U.S.: 17.2%
Ogunquit and Wells are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+
41.4%
U.S.: 35.7%
63.5%Highest
U.S.: 35.7%
43.3%
U.S.: 35.7%
32.2%Lowest
U.S.: 35.7%
Enrolled in collegeshare of residents
6.2%±3.7Highest
U.S.: 6.4%
4.2%±2.8
U.S.: 6.4%
4.5%±1.5
U.S.: 6.4%
3.5%±1.6Lowest
U.S.: 6.4%
Hooksett and Wells are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian
$101,053±$25k
25% above U.S.
$114,259±$56kHighest
42% above U.S.
$88,024±$11kLowest
9% above U.S.
$89,519±$22k
11% above U.S.
Ogunquit and Hooksett are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied
$348,100±$32kLowest
5% above U.S.
$875,700±$79kHighest
163% above U.S.
$485,300±$23k
46% above U.S.
$371,500±$20k
12% above U.S.
Rentmedian gross, monthly
$1,811±$283Highest
28% above U.S.
—
$1,350±$297
4% below U.S.
$1,218±$354Lowest
14% below U.S.
Hooksett and Wells are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly
$4,960
59% above U.S.
$4,473
43% above U.S.
$3,215Lowest
3% above U.S.
$7,589Highest
143% above U.S.
Renters paying 30%+of income on rent
46%±20.2
U.S.: 51.1%
0%±61.1Lowest
U.S.: 51.1%
42.1%±19.6
U.S.: 51.1%
48.4%±21.8Highest
U.S.: 51.1%
Pembroke and Hooksett are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line
4%
U.S.: 12.5%
3.2%Lowest
U.S.: 12.5%
6.8%
U.S.: 12.5%
15%Highest
U.S.: 12.5%
Housing
Homeownersof occupied homes
72.5%
U.S.: 65.2%
94.3%Highest
U.S.: 65.2%
90.1%
U.S.: 65.2%
67.4%Lowest
U.S.: 65.2%
Typical home builtmedian year
1987
7 yrs newer than U.S.
1978
2 yrs older than U.S.
1989Highest
9 yrs newer than U.S.
1969Lowest
11 yrs older than U.S.
Getting to work
Average commuteone way
29 minHighest
11% above U.S.
26 min
about the U.S. average
28 min
4% above U.S.
25 minLowest
7% below U.S.
Work from home
14.4%±4.6Lowest
U.S.: 15.1%
43.3%±12.4Highest
U.S.: 15.1%
17.8%±4.2
U.S.: 15.1%
17%±4.8
U.S.: 15.1%
Schools
Public school scoresrank in state, math + reading #30 of 120 in NH — #22 of 133 in ME #85 of 120 in NH
School district — — Wells-Ogunquit CSD Pembroke School District
High school in town — — Wells High School Pembroke Academy
Students per teacherat that high school — —
11.4Lowest
13.1Highest
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U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.