What stands out worked out from the figures below

Holbrook has grown the fastest since 2010 (+5.7%).

Rupert has the most people working from home (18.6%).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Holbrook	Rupert
People
Population	11,380Highest	676Lowest
Growth since 20102010 → 2020 census	+5.7%Highest U.S.: +7.4%	-2.2%Lowest U.S.: +7.4%
Median age	42.8±3.2Lowest 10% above U.S.	57.8±9.7Highest 49% above U.S.
Kids under 18	21.2%±4.4Highest U.S.: 22%	13.9%±3.7Lowest U.S.: 22%
	Holbrook and Rupert are within the Census margin of error here, so we can’t say which is really higher.
Age 65+	19.1%±3.2Lowest U.S.: 17.2%	42.3%±8.1Highest U.S.: 17.2%
Bachelor’s degree+adults 25+	34.6%Highest U.S.: 35.7%	30.6%Lowest U.S.: 35.7%
Enrolled in collegeshare of residents	5.1%±2.1Highest U.S.: 6.4%	2.1%±2.5Lowest U.S.: 6.4%
	Holbrook and Rupert are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian	$115,210±$14kHighest 43% above U.S.	$88,229±$36kLowest 9% above U.S.
	Holbrook and Rupert are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied	$465,400±$21kHighest 40% above U.S.	$362,500±$63kLowest 9% above U.S.
Rentmedian gross, monthly	$1,094±$423 23% below U.S.	—
Property taxmedian, yearly	$6,105Highest 96% above U.S.	$4,594Lowest 47% above U.S.
Renters paying 30%+of income on rent	47.8%±18.7Highest U.S.: 51.1%	20%±100Lowest U.S.: 51.1%
	Holbrook and Rupert are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line	7.7%Highest U.S.: 12.5%	6%Lowest U.S.: 12.5%
Housing
Homeownersof occupied homes	84%Lowest U.S.: 65.2%	93.7%Highest U.S.: 65.2%
Typical home builtmedian year	1957Highest 23 yrs older than U.S.	1955Lowest 25 yrs older than U.S.
Getting to work
Average commuteone way	38 minHighest 44% above U.S.	27 minLowest about the U.S. average
Work from home	12.1%±3.3Lowest U.S.: 15.1%	18.6%±9.2Highest U.S.: 15.1%
	Rupert and Holbrook are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading	#234 of 282 in MA	—
School district	Holbrook	—
High school in town	Holbrook Middle High School	—
Students per teacherat that high school	14.3	—
On TownTapestry
Old photos in History	None yet	None yet

U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.