Compare towns

Hampton vs Madison vs Ogunquit vs Conway

Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..

What stands out worked out from the figures below

Madison has the most kids (23.1% under 18).
Ogunquit has grown the fastest since 2010 (+76.8%).
Conway has the most affordable homes ($314k median).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

MeasureHamptonMadisonOgunquitConway
People
Population
16,426Highest
2,680
1,379Lowest
10,141
Growth since 20102010 → 2020 census
+5.1%
U.S.: +7.4%
+2.5%
U.S.: +7.4%
+76.8%Highest
U.S.: +7.4%
-2.9%Lowest
U.S.: +7.4%
Median age
55.8±2.1
43% above U.S.
50.3±9.7Lowest
29% above U.S.
62.8±4.8Highest
61% above U.S.
55±4.1
41% above U.S.
Kids under 18
11.6%±2.3
U.S.: 22%
23.1%±6.7Highest
U.S.: 22%
5.7%±3.2Lowest
U.S.: 22%
12.4%±2.4
U.S.: 22%
Age 65+
30.9%±2.8
U.S.: 17.2%
23.1%±5.2Lowest
U.S.: 17.2%
43.6%±10.1Highest
U.S.: 17.2%
35.1%±5.1
U.S.: 17.2%
Ogunquit and Conway are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+
42.8%
U.S.: 35.7%
37.9%Lowest
U.S.: 35.7%
63.5%Highest
U.S.: 35.7%
37.9%Lowest
U.S.: 35.7%
Enrolled in collegeshare of residents
3.1%±1.1
U.S.: 6.4%
1.9%±2.1Lowest
U.S.: 6.4%
4.2%±2.8
U.S.: 6.4%
5%±3Highest
U.S.: 6.4%
Conway and Ogunquit are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian
$95,233±$9k
18% above U.S.
$102,697±$11k
27% above U.S.
$114,259±$56kHighest
42% above U.S.
$64,385±$8kLowest
20% below U.S.
Ogunquit and Madison are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied
$550,200±$39k
65% above U.S.
$388,700±$36k
17% above U.S.
$875,700±$79kHighest
163% above U.S.
$314,000±$43kLowest
6% below U.S.
Rentmedian gross, monthly
$1,628±$94Highest
15% above U.S.
$1,556±$256
10% above U.S.
—
$1,095±$141Lowest
23% below U.S.
Hampton and Madison are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly
$6,813Highest
118% above U.S.
$4,074Lowest
31% above U.S.
$4,473
43% above U.S.
$4,087
31% above U.S.
Renters paying 30%+of income on rent
56.8%±10.4
U.S.: 51.1%
69.2%±46Highest
U.S.: 51.1%
0%±61.1Lowest
U.S.: 51.1%
47.3%±13.9
U.S.: 51.1%
Madison and Hampton are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line
5.6%
U.S.: 12.5%
4.7%
U.S.: 12.5%
3.2%Lowest
U.S.: 12.5%
8%Highest
U.S.: 12.5%
Housing
Homeownersof occupied homes
73.8%
U.S.: 65.2%
94.4%Highest
U.S.: 65.2%
94.3%
U.S.: 65.2%
71.2%Lowest
U.S.: 65.2%
Typical home builtmedian year
1978Lowest
2 yrs older than U.S.
1982
2 yrs newer than U.S.
1978Lowest
2 yrs older than U.S.
1983Highest
3 yrs newer than U.S.
Getting to work
Average commuteone way
26 min
about the U.S. average
22 min
16% below U.S.
26 minHighest
about the U.S. average
21 minLowest
22% below U.S.
Work from home
21.7%±3.3
U.S.: 15.1%
8%±4.4Lowest
U.S.: 15.1%
43.3%±12.4Highest
U.S.: 15.1%
13.4%±4.6
U.S.: 15.1%
Schools
Public school scoresrank in state, math + reading #31 of 120 in NH — — #76 of 120 in NH
School district Hampton School District · Winnacunnet Cooperative School District Madison School District — Conway School District
High school in town Winnacunnet High School None in town — Kennett High School
Students per teacherat that high school
10.1Lowest
— —
11.7Highest
On TownTapestry
Old photos in History None yet None yet None yet None yet

U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.