What stands out worked out from the figures below

Hampton Falls has the highest household income ($166k).

Salem has the most renters (50.3% rent).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

Raising kidsAffordabilityOwning a homeShort commuteWorking from homeYounger crowdSettled, older crowdGrowing town

Measure	Hampton Falls	Salem
People
Population	2,328Lowest	44,795Highest
Growth since 20102010 → 2020 census	+7.5%Lowest U.S.: +7.4%	+7.6%Highest U.S.: +7.4%
Median age	49.5±7.3Highest 27% above U.S.	39.3±1.5Lowest about the U.S. average
Kids under 18	19.1%±5.6Highest U.S.: 22%	15.7%±1.7Lowest U.S.: 22%
	Hampton Falls and Salem are within the Census margin of error here, so we can’t say which is really higher.
Age 65+	25%±3.6Highest U.S.: 17.2%	17.2%±1.7Lowest U.S.: 17.2%
Bachelor’s degree+adults 25+	54.5%Highest U.S.: 35.7%	47.8%Lowest U.S.: 35.7%
Enrolled in collegeshare of residents	3.8%±2.1Lowest U.S.: 6.4%	8.2%±1.1Highest U.S.: 6.4%
Cost of living
Household incomemedian	$166,157±$14kHighest 106% above U.S.	$85,153±$5kLowest 5% above U.S.
Home valuemedian, owner-occupied	$772,600±$76kHighest 132% above U.S.	$542,800±$18kLowest 63% above U.S.
Rentmedian gross, monthly	$1,852±$475Highest 31% above U.S.	$1,836±$84Lowest 30% above U.S.
	Hampton Falls and Salem are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly	$10,000+Highest at least 221% above U.S.	$6,114Lowest 96% above U.S.
Renters paying 30%+of income on rent	27.2%±22.7Lowest U.S.: 51.1%	54.9%±4.8Highest U.S.: 51.1%
Below poverty line	4%Lowest U.S.: 12.5%	12.1%Highest U.S.: 12.5%
Housing
Homeownersof occupied homes	86.3%Highest U.S.: 65.2%	49.7%Lowest U.S.: 65.2%
Typical home builtmedian year	1981Highest 1 yr newer than U.S.	1938Lowest 42 yrs older than U.S.
Getting to work
Average commuteone way	32 minHighest 22% above U.S.	29 minLowest 8% above U.S.
Work from home	21.8%±4.8Highest U.S.: 15.1%	21.6%±2.5Lowest U.S.: 15.1%
	Hampton Falls and Salem are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading	—	#248 of 282 in MA
School district	Hampton Falls School District	Salem
High school in town	None in town	Salem High
Students per teacherat that high school	—	9.8
On TownTapestry
Old photos in Our Story	None yet	None yet

U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.