Compare towns

Groton vs Ogunquit vs Southborough vs Pepperell

Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..

What stands out worked out from the figures below

Groton has the youngest population (median age 41.4).
Ogunquit has grown the fastest since 2010 (+76.8%).
Southborough has the highest household income ($197k).
Pepperell has the most renters (50.8% rent).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

MeasureGrotonOgunquitSouthboroughPepperell
People
Population
11,390Highest
1,379Lowest
10,493
1,971
Growth since 20102010 → 2020 census
+6.3%
U.S.: +7.4%
+76.8%Highest
U.S.: +7.4%
+7%
U.S.: +7.4%
-4.6%Lowest
U.S.: +7.4%
Median age
41.4±2.7Lowest
6% above U.S.
62.8±4.8Highest
61% above U.S.
43.6±1.7
12% above U.S.
46.4±6.3
19% above U.S.
Kids under 18
28.3%±4.9Highest
U.S.: 22%
5.7%±3.2Lowest
U.S.: 22%
27%±4.2
U.S.: 22%
15.7%±5.2
U.S.: 22%
Groton and Southborough are within the Census margin of error here, so we can’t say which is really higher.
Age 65+
17.3%±2.8
U.S.: 17.2%
43.6%±10.1Highest
U.S.: 17.2%
13.8%±2Lowest
U.S.: 17.2%
18.7%±3.8
U.S.: 17.2%
Bachelor’s degree+adults 25+
70.1%
U.S.: 35.7%
63.5%
U.S.: 35.7%
76.2%Highest
U.S.: 35.7%
38.8%Lowest
U.S.: 35.7%
Enrolled in collegeshare of residents
5.6%±1.9Highest
U.S.: 6.4%
4.2%±2.8
U.S.: 6.4%
3.7%±1Lowest
U.S.: 6.4%
3.9%±2.4
U.S.: 6.4%
Groton and Ogunquit are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian
$192,958±$27k
139% above U.S.
$114,259±$56k
42% above U.S.
$196,808±$16kHighest
144% above U.S.
$76,726±$17kLowest
5% below U.S.
Southborough and Groton are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied
$743,400±$46k
123% above U.S.
$875,700±$79kHighest
163% above U.S.
$821,100±$51k
147% above U.S.
$457,300±$40kLowest
37% above U.S.
Ogunquit and Southborough are within the Census margin of error here, so we can’t say which is really higher.
Rentmedian gross, monthly
$1,458±$335
3% above U.S.
—
$2,496±$309Highest
77% above U.S.
$1,139±$301Lowest
19% below U.S.
Property taxmedian, yearly
$10,000+Highest
at least 221% above U.S.
$4,473Lowest
43% above U.S.
$10,000+Highest
at least 221% above U.S.
$6,871
120% above U.S.
Renters paying 30%+of income on rent
43.8%±17
U.S.: 51.1%
0%±61.1Lowest
U.S.: 51.1%
32%±15
U.S.: 51.1%
56.6%±20.7Highest
U.S.: 51.1%
Pepperell and Groton are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line
3.8%
U.S.: 12.5%
3.2%Lowest
U.S.: 12.5%
3.7%
U.S.: 12.5%
10.9%Highest
U.S.: 12.5%
Housing
Homeownersof occupied homes
88.8%
U.S.: 65.2%
94.3%Highest
U.S.: 65.2%
88.2%
U.S.: 65.2%
49.2%Lowest
U.S.: 65.2%
Typical home builtmedian year
1988Highest
8 yrs newer than U.S.
1978
2 yrs older than U.S.
1981
1 yr newer than U.S.
1970Lowest
10 yrs older than U.S.
Getting to work
Average commuteone way
32 min
22% above U.S.
26 minLowest
about the U.S. average
32 min
21% above U.S.
34 minHighest
30% above U.S.
Work from home
27.5%±5.8
U.S.: 15.1%
43.3%±12.4Highest
U.S.: 15.1%
31%±4.2
U.S.: 15.1%
13.5%±4.9Lowest
U.S.: 15.1%
Ogunquit and Southborough are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading #39 of 282 in MA — #8 of 282 in MA #153 of 282 in MA
School district Groton-Dunstable — Southborough —
High school in town Groton Dunstable Regional — None in town —
Students per teacherat that high school
13.7
— — —
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U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.