Compare towns
Groton vs Ogunquit vs Pepperell vs Southborough
Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..
What stands out worked out from the figures below
Groton has the youngest population (median age 41.4).
Ogunquit has grown the fastest since 2010 (+76.8%).
Pepperell has the most renters (50.8% rent).
Southborough has the highest household income ($197k).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Groton | Ogunquit | Pepperell | Southborough |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 11,390Highest |
1,379Lowest |
1,971 |
10,493 |
| Growth since 20102010 → 2020 census | +6.3% U.S.: +7.4% |
+76.8%Highest U.S.: +7.4% |
-4.6%Lowest U.S.: +7.4% |
+7% U.S.: +7.4% |
| Median age | 41.4±2.7Lowest 6% above U.S. |
62.8±4.8Highest 61% above U.S. |
46.4±6.3 19% above U.S. |
43.6±1.7 12% above U.S. |
| Kids under 18 | 28.3%±4.9Highest U.S.: 22% |
5.7%±3.2Lowest U.S.: 22% |
15.7%±5.2 U.S.: 22% |
27%±4.2 U.S.: 22% |
| Groton and Southborough are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 17.3%±2.8 U.S.: 17.2% |
43.6%±10.1Highest U.S.: 17.2% |
18.7%±3.8 U.S.: 17.2% |
13.8%±2Lowest U.S.: 17.2% |
| Bachelor’s degree+adults 25+ | 70.1% U.S.: 35.7% |
63.5% U.S.: 35.7% |
38.8%Lowest U.S.: 35.7% |
76.2%Highest U.S.: 35.7% |
| Enrolled in collegeshare of residents | 5.6%±1.9Highest U.S.: 6.4% |
4.2%±2.8 U.S.: 6.4% |
3.9%±2.4 U.S.: 6.4% |
3.7%±1Lowest U.S.: 6.4% |
| Groton and Ogunquit are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Cost of living | ||||
| Household incomemedian | $192,958±$27k 139% above U.S. |
$114,259±$56k 42% above U.S. |
$76,726±$17kLowest 5% below U.S. |
$196,808±$16kHighest 144% above U.S. |
| Southborough and Groton are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Home valuemedian, owner-occupied | $743,400±$46k 123% above U.S. |
$875,700±$79kHighest 163% above U.S. |
$457,300±$40kLowest 37% above U.S. |
$821,100±$51k 147% above U.S. |
| Ogunquit and Southborough are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Rentmedian gross, monthly | $1,458±$335 3% above U.S. |
— | $1,139±$301Lowest 19% below U.S. |
$2,496±$309Highest 77% above U.S. |
| Property taxmedian, yearly | $10,000+Highest at least 221% above U.S. |
$4,473Lowest 43% above U.S. |
$6,871 120% above U.S. |
$10,000+Highest at least 221% above U.S. |
| Renters paying 30%+of income on rent | 43.8%±17 U.S.: 51.1% |
0%±61.1Lowest U.S.: 51.1% |
56.6%±20.7Highest U.S.: 51.1% |
32%±15 U.S.: 51.1% |
| Pepperell and Groton are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 3.8% U.S.: 12.5% |
3.2%Lowest U.S.: 12.5% |
10.9%Highest U.S.: 12.5% |
3.7% U.S.: 12.5% |
| Housing | ||||
| Homeownersof occupied homes | 88.8% U.S.: 65.2% |
94.3%Highest U.S.: 65.2% |
49.2%Lowest U.S.: 65.2% |
88.2% U.S.: 65.2% |
| Typical home builtmedian year | 1988Highest 8 yrs newer than U.S. |
1978 2 yrs older than U.S. |
1970Lowest 10 yrs older than U.S. |
1981 1 yr newer than U.S. |
| Getting to work | ||||
| Average commuteone way | 32 min 22% above U.S. |
26 minLowest about the U.S. average |
34 minHighest 30% above U.S. |
32 min 21% above U.S. |
| Work from home | 27.5%±5.8 U.S.: 15.1% |
43.3%±12.4Highest U.S.: 15.1% |
13.5%±4.9Lowest U.S.: 15.1% |
31%±4.2 U.S.: 15.1% |
| Ogunquit and Southborough are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #39 of 282 in MA | — | #153 of 282 in MA | #8 of 282 in MA |
| School district | Groton-Dunstable | — | — | Southborough |
| High school in town | Groton Dunstable Regional | — | — | None in town |
| Students per teacherat that high school | 13.7 |
— | — | — |
| On TownTapestry | ||||
| Old photos in History | None yet | None yet | None yet | None yet |
U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.



