Compare towns
Groton vs Ayer vs Norwell
Cost, people, housing, commute and schools, side by side, each benchmarked against Massachusetts.
What stands out worked out from the figures below
Groton has the highest household income ($193k).
Ayer has the most affordable homes ($445k median).
Norwell has grown the fastest since 2010 (+8%).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Groton | Ayer | Norwell |
|---|---|---|---|
| Your priorities | |||
| People | |||
| Population | 11,390Highest |
3,098Lowest |
11,361 |
| Growth since 20102010 → 2020 census | +6.3% MA: +7.4% |
+4.1%Lowest MA: +7.4% |
+8%Highest MA: +7.4% |
| Median age | 41.4±2.7 4% above MA |
42.1±6.9Highest 5% above MA |
39.2±1.4Lowest about the MA average |
| Ayer and Groton are within the Census margin of error here, so we can’t say which is really higher. | |||
| Kids under 18 | 28.3%±4.9 MA: 19.4% |
20.8%±5.3Lowest MA: 19.4% |
28.5%±3.6Highest MA: 19.4% |
| Norwell and Groton are within the Census margin of error here, so we can’t say which is really higher. | |||
| Age 65+ | 17.3%±2.8Highest MA: 17.9% |
15.3%±5.5Lowest MA: 17.9% |
16.1%±2 MA: 17.9% |
| Groton and Norwell are within the Census margin of error here, so we can’t say which is really higher. | |||
| Bachelor’s degree+adults 25+ | 70.1%Highest MA: 47.3% |
37.7%Lowest MA: 47.3% |
69.6% MA: 47.3% |
| Enrolled in collegeshare of residents | 5.6%±1.9Highest MA: 7.9% |
4.2%±3 MA: 7.9% |
4%±1.4Lowest MA: 7.9% |
| Groton and Ayer are within the Census margin of error here, so we can’t say which is really higher. | |||
| Cost of living | |||
| Household incomemedian | $192,958±$27kHighest 86% above MA |
$74,878±$17kLowest 28% below MA |
$188,699±$25k 82% above MA |
| Groton and Norwell are within the Census margin of error here, so we can’t say which is really higher. | |||
| Home valuemedian, owner-occupied | $743,400±$46k 32% above MA |
$444,600±$43kLowest 21% below MA |
$865,700±$35kHighest 54% above MA |
| Rentmedian gross, monthly | $1,458±$335 17% below MA |
$1,240±$169Lowest 30% below MA |
$2,215±$336Highest 26% above MA |
| Property taxmedian, yearly | $10,000+Highest at least 67% above MA |
$4,911Lowest 18% below MA |
$10,000+Highest at least 67% above MA |
| Renters paying 30%+of income on rent | 43.8%±17Lowest MA: 51.8% |
46.9%±21.9 MA: 51.8% |
67.1%±24.5Highest MA: 51.8% |
| Norwell and Ayer are within the Census margin of error here, so we can’t say which is really higher. | |||
| Below poverty line | 3.8% MA: 10% |
6.9%Highest MA: 10% |
2.7%Lowest MA: 10% |
| Housing | |||
| Homeownersof occupied homes | 88.8% MA: 62.5% |
58.1%Lowest MA: 62.5% |
91.6%Highest MA: 62.5% |
| Typical home builtmedian year | 1988Highest 24 yrs newer than MA |
1952Lowest 12 yrs older than MA |
1968 4 yrs newer than MA |
| Getting to work | |||
| Average commuteone way | 32 min 11% above MA |
29 minLowest about the MA average |
35 minHighest 21% above MA |
| Work from home | 27.5%±5.8Highest MA: 18.6% |
19.8%±6.1Lowest MA: 18.6% |
27.1%±4.5 MA: 18.6% |
| Groton and Norwell are within the Census margin of error here, so we can’t say which is really higher. | |||
| Schools | |||
| Public school scoresrank in state, math + reading | #39 of 282 in MA | #113 of 282 in MA | #80 of 282 in MA |
| School district | Groton-Dunstable | — | Norwell |
| High school in town | Groton Dunstable Regional | — | Norwell High |
| Students per teacherat that high school | 13.7Highest |
— | 11.7Lowest |
| On TownTapestry | |||
| Old photos in History | None yet | None yet | None yet |
MA average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.