Compare towns
Exeter vs Salem vs Hooksett
Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.
What stands out worked out from the figures below
Exeter has the most people working from home (19.9%).
Salem has the most expensive homes ($473k median).
Hooksett has the most affordable homes ($407k median).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Exeter | Salem | Hooksett |
|---|---|---|---|
| Your priorities | |||
| People | |||
| Population | 16,151 |
30,964Highest |
15,057Lowest |
| Growth since 20102010 → 2020 census | +12.2%Highest NH: +4.6% |
+4.6%Lowest NH: +4.6% |
+10.6% NH: +4.6% |
| Median age | 45.8±2.3Highest 6% above NH |
44.6±2.7 3% above NH |
41.3±1.5Lowest 5% below NH |
| Exeter and Salem are within the Census margin of error here, so we can’t say which is really higher. | |||
| Kids under 18 | 17%±2.7 NH: 18.2% |
16.2%±2.1Lowest NH: 18.2% |
17.4%±2.9Highest NH: 18.2% |
| Hooksett and Exeter are within the Census margin of error here, so we can’t say which is really higher. | |||
| Age 65+ | 24.4%±2.8Highest NH: 20.1% |
18.6%±1.7 NH: 20.1% |
17.3%±2.4Lowest NH: 20.1% |
| Bachelor’s degree+adults 25+ | 59.2%Highest NH: 40.6% |
38.7%Lowest NH: 40.6% |
39.6% NH: 40.6% |
| Enrolled in collegeshare of residents | 6.1%±1.8 NH: 6% |
4.3%±1Lowest NH: 6% |
8.9%±1.6Highest NH: 6% |
| Hooksett and Exeter are within the Census margin of error here, so we can’t say which is really higher. | |||
| Cost of living | |||
| Household incomemedian | $110,346±$13kLowest 11% above NH |
$110,490±$9k 12% above NH |
$117,962±$11kHighest 19% above NH |
| Hooksett and Salem are within the Census margin of error here, so we can’t say which is really higher. | |||
| Home valuemedian, owner-occupied | $456,600±$21k 13% above NH |
$473,300±$16kHighest 18% above NH |
$407,000±$26kLowest about the NH average |
| Salem and Exeter are within the Census margin of error here, so we can’t say which is really higher. | |||
| Rentmedian gross, monthly | $1,856±$223Highest 24% above NH |
$1,625±$146Lowest 9% above NH |
$1,661±$206 11% above NH |
| Exeter and Hooksett are within the Census margin of error here, so we can’t say which is really higher. | |||
| Property taxmedian, yearly | $8,814Highest 32% above NH |
$6,992 5% above NH |
$6,554Lowest about the NH average |
| Renters paying 30%+of income on rent | 59%±11.3Highest NH: 48.2% |
44.5%±9.6 NH: 48.2% |
41.7%±16.4Lowest NH: 48.2% |
| Exeter and Salem are within the Census margin of error here, so we can’t say which is really higher. | |||
| Below poverty line | 4.7% NH: 7.2% |
5%Highest NH: 7.2% |
3.3%Lowest NH: 7.2% |
| Housing | |||
| Homeownersof occupied homes | 69.1%Lowest NH: 72.8% |
75.6% NH: 72.8% |
80.6%Highest NH: 72.8% |
| Typical home builtmedian year | 1979 same as NH |
1977Lowest 2 yrs older than NH |
1988Highest 9 yrs newer than NH |
| Getting to work | |||
| Average commuteone way | 25 minLowest 7% below NH |
29 minHighest 9% above NH |
27 min about the NH average |
| Work from home | 19.9%±3.7Highest NH: 16.8% |
16.3%±2.9 NH: 16.8% |
13.4%±3.1Lowest NH: 16.8% |
| Exeter and Salem are within the Census margin of error here, so we can’t say which is really higher. | |||
| Schools | |||
| Public school scoresrank in state, math + reading | #22 of 120 in NH | #38 of 120 in NH | #30 of 120 in NH |
| School district | Exeter Region Cooperative School District · Exeter School District | Salem School District | Hooksett School District |
| High school in town | Exeter High School | Salem High School | None in town |
| Students per teacherat that high school | 12.1Highest |
11.2Lowest |
— |
| On TownTapestry | |||
| Old photos in Our Story | 59 photos → | None yet | None yet |
NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.