Compare towns
Exeter vs Bow vs Pembroke vs Kingston
Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.
What stands out worked out from the figures below
Exeter has grown the fastest since 2010 (+12.2%).
Bow has the highest household income ($173k).
Pembroke has the most affordable homes ($372k median).
Kingston has the oldest population (median age 55.5).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Exeter | Bow | Pembroke | Kingston |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 16,151Highest |
8,335 |
7,438 |
6,275Lowest |
| Growth since 20102010 → 2020 census | +12.2%Highest NH: +4.6% |
+9.4% NH: +4.6% |
+1.3%Lowest NH: +4.6% |
+2.9% NH: +4.6% |
| Median age | 45.8±2.3 6% above NH |
41.5±2Lowest 4% below NH |
41.9±3.3 3% below NH |
55.5±5.7Highest 28% above NH |
| Kids under 18 | 17%±2.7 NH: 18.2% |
25%±3.6Highest NH: 18.2% |
24%±4.6 NH: 18.2% |
13.5%±3.9Lowest NH: 18.2% |
| Bow and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 24.4%±2.8 NH: 20.1% |
17.6%±2.5 NH: 20.1% |
16.4%±3.2Lowest NH: 20.1% |
24.7%±6Highest NH: 20.1% |
| Kingston and Exeter are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Bachelor’s degree+adults 25+ | 59.2% NH: 40.6% |
60.3%Highest NH: 40.6% |
32.2%Lowest NH: 40.6% |
35.1% NH: 40.6% |
| Enrolled in collegeshare of residents | 6.1%±1.8Highest NH: 6% |
5.6%±1.9 NH: 6% |
3.5%±1.6Lowest NH: 6% |
3.6%±2.1 NH: 6% |
| Exeter and Bow are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Cost of living | ||||
| Household incomemedian | $110,346±$13k 11% above NH |
$172,857±$16kHighest 75% above NH |
$89,519±$22kLowest 10% below NH |
$105,330±$12k 6% above NH |
| Home valuemedian, owner-occupied | $456,600±$21k 13% above NH |
$506,500±$34kHighest 26% above NH |
$371,500±$20kLowest 8% below NH |
$492,900±$58k 22% above NH |
| Bow and Kingston are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Rentmedian gross, monthly | $1,856±$223Highest 24% above NH |
$1,539±$178 3% above NH |
$1,218±$354Lowest 18% below NH |
$1,393±$156 7% below NH |
| Exeter and Bow are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $8,814 32% above NH |
$9,584Highest 44% above NH |
$7,589Lowest 14% above NH |
$7,906 19% above NH |
| Renters paying 30%+of income on rent | 59%±11.3Highest NH: 48.2% |
39%±13.2Lowest NH: 48.2% |
48.4%±21.8 NH: 48.2% |
46.9%±46.4 NH: 48.2% |
| Exeter and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 4.7% NH: 7.2% |
2.7% NH: 7.2% |
15%Highest NH: 7.2% |
2.1%Lowest NH: 7.2% |
| Housing | ||||
| Homeownersof occupied homes | 69.1% NH: 72.8% |
87.5%Highest NH: 72.8% |
67.4%Lowest NH: 72.8% |
74.4% NH: 72.8% |
| Typical home builtmedian year | 1979 same as NH |
1985Highest 6 yrs newer than NH |
1969Lowest 10 yrs older than NH |
1982 3 yrs newer than NH |
| Getting to work | ||||
| Average commuteone way | 25 min 7% below NH |
27 min about the NH average |
25 minLowest 8% below NH |
34 minHighest 27% above NH |
| Work from home | 19.9%±3.7 NH: 16.8% |
22.7%±4.7Highest NH: 16.8% |
17%±4.8 NH: 16.8% |
15.7%±4.3Lowest NH: 16.8% |
| Bow and Exeter are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #22 of 120 in NH | #26 of 120 in NH | #85 of 120 in NH | #78 of 120 in NH |
| School district | Exeter Region Cooperative School District · Exeter School District | Bow School District | Pembroke School District | Sanborn Regional School District |
| High school in town | Exeter High School | Bow High School | Pembroke Academy | Sanborn Regional High School |
| Students per teacherat that high school | 12.1Lowest |
12.8 |
13.1Highest |
12.9 |
| On TownTapestry | ||||
| Old photos in Our Story | 59 photos → | None yet | None yet | None yet |
NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.