Compare towns
Concord vs Naples vs Pembroke
Cost, people, housing, commute and schools, side by side, each benchmarked against the U.S..
What stands out worked out from the figures below
Concord has grown the fastest since 2010 (+3%).
Naples has the most people working from home (26.7%).
Pembroke has the most kids (24% under 18).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Concord | Naples | Pembroke |
|---|---|---|---|
| Your priorities | |||
| People | |||
| Population | 44,375Highest |
3,985Lowest |
7,438 |
| Growth since 20102010 → 2020 census | +3%Highest U.S.: +7.4% |
+1.4% U.S.: +7.4% |
+1.3%Lowest U.S.: +7.4% |
| Median age | 40.7±1.3Lowest 5% above U.S. |
49.8±6.8Highest 28% above U.S. |
41.9±3.3 8% above U.S. |
| Naples and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | |||
| Kids under 18 | 17.2%±1.3 U.S.: 22% |
15.6%±4Lowest U.S.: 22% |
24%±4.6Highest U.S.: 22% |
| Age 65+ | 18.7%±1.5 U.S.: 17.2% |
23.3%±5.4Highest U.S.: 17.2% |
16.4%±3.2Lowest U.S.: 17.2% |
| Naples and Concord are within the Census margin of error here, so we can’t say which is really higher. | |||
| Bachelor’s degree+adults 25+ | 42.3%Highest U.S.: 35.7% |
37.9% U.S.: 35.7% |
32.2%Lowest U.S.: 35.7% |
| Enrolled in collegeshare of residents | 6%±0.8Highest U.S.: 6.4% |
2.7%±1.9Lowest U.S.: 6.4% |
3.5%±1.6 U.S.: 6.4% |
| Cost of living | |||
| Household incomemedian | $84,902±$5k 5% above U.S. |
$78,188±$13kLowest 3% below U.S. |
$89,519±$22kHighest 11% above U.S. |
| Pembroke and Concord are within the Census margin of error here, so we can’t say which is really higher. | |||
| Home valuemedian, owner-occupied | $350,900±$13k 5% above U.S. |
$340,100±$48kLowest about the U.S. average |
$371,500±$20kHighest 12% above U.S. |
| Pembroke and Concord are within the Census margin of error here, so we can’t say which is really higher. | |||
| Rentmedian gross, monthly | $1,441±$43 about the U.S. average |
$1,941±$625Highest 37% above U.S. |
$1,218±$354Lowest 14% below U.S. |
| Naples and Concord are within the Census margin of error here, so we can’t say which is really higher. | |||
| Property taxmedian, yearly | $7,227 132% above U.S. |
$2,784Lowest 11% below U.S. |
$7,589Highest 143% above U.S. |
| Renters paying 30%+of income on rent | 44.1%±5.2Lowest U.S.: 51.1% |
59.9%±40.1Highest U.S.: 51.1% |
48.4%±21.8 U.S.: 51.1% |
| Naples and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | |||
| Below poverty line | 8.9%Lowest U.S.: 12.5% |
9.5% U.S.: 12.5% |
15%Highest U.S.: 12.5% |
| Housing | |||
| Homeownersof occupied homes | 56.8%Lowest U.S.: 65.2% |
87.5%Highest U.S.: 65.2% |
67.4% U.S.: 65.2% |
| Typical home builtmedian year | 1969Lowest 11 yrs older than U.S. |
1988Highest 8 yrs newer than U.S. |
1969Lowest 11 yrs older than U.S. |
| Getting to work | |||
| Average commuteone way | 23 minLowest 13% below U.S. |
38 minHighest 45% above U.S. |
25 min 7% below U.S. |
| Work from home | 14.1%±1.8Lowest U.S.: 15.1% |
26.7%±11.8Highest U.S.: 15.1% |
17%±4.8 U.S.: 15.1% |
| Naples and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | |||
| Schools | |||
| Public school scoresrank in state, math + reading | #89 of 120 in NH | #118 of 133 in ME | #85 of 120 in NH |
| School district | Concord School District · Merrimack Valley School District | RSU 61/MSAD 61 | Pembroke School District |
| High school in town | Concord High School | Lake Region High School | Pembroke Academy |
| Students per teacherat that high school | 13.0 |
11.7Lowest |
13.1Highest |
| On TownTapestry | |||
| Old photos in Our Story | None yet | None yet | None yet |
U.S. average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.