Compare towns

Bow vs Pembroke vs Hooksett vs Concord

Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.

What stands out worked out from the figures below

Bow has the highest household income ($173k).
Pembroke has the oldest population (median age 41.9).
Hooksett has grown the fastest since 2010 (+10.6%).
Concord has the most renters (43.2% rent).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

MeasureBowPembrokeHooksettConcord
People
Population
8,335
7,438Lowest
15,057
44,375Highest
Growth since 20102010 → 2020 census
+9.4%
NH: +4.6%
+1.3%Lowest
NH: +4.6%
+10.6%Highest
NH: +4.6%
+3%
NH: +4.6%
Median age
41.5±2
4% below NH
41.9±3.3Highest
3% below NH
41.3±1.5
5% below NH
40.7±1.3Lowest
6% below NH
Pembroke and Bow are within the Census margin of error here, so we can’t say which is really higher.
Kids under 18
25%±3.6Highest
NH: 18.2%
24%±4.6
NH: 18.2%
17.4%±2.9
NH: 18.2%
17.2%±1.3Lowest
NH: 18.2%
Bow and Pembroke are within the Census margin of error here, so we can’t say which is really higher.
Age 65+
17.6%±2.5
NH: 20.1%
16.4%±3.2Lowest
NH: 20.1%
17.3%±2.4
NH: 20.1%
18.7%±1.5Highest
NH: 20.1%
Concord and Bow are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+
60.3%Highest
NH: 40.6%
32.2%Lowest
NH: 40.6%
39.6%
NH: 40.6%
42.3%
NH: 40.6%
Enrolled in collegeshare of residents
5.6%±1.9
NH: 6%
3.5%±1.6Lowest
NH: 6%
8.9%±1.6Highest
NH: 6%
6%±0.8
NH: 6%
Cost of living
Household incomemedian
$172,857±$16kHighest
75% above NH
$89,519±$22k
10% below NH
$117,962±$11k
19% above NH
$84,902±$5kLowest
14% below NH
Home valuemedian, owner-occupied
$506,500±$34kHighest
26% above NH
$371,500±$20k
8% below NH
$407,000±$26k
about the NH average
$350,900±$13kLowest
13% below NH
Rentmedian gross, monthly
$1,539±$178
3% above NH
$1,218±$354Lowest
18% below NH
$1,661±$206Highest
11% above NH
$1,441±$43
3% below NH
Hooksett and Bow are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly
$9,584Highest
44% above NH
$7,589
14% above NH
$6,554Lowest
about the NH average
$7,227
8% above NH
Renters paying 30%+of income on rent
39%±13.2Lowest
NH: 48.2%
48.4%±21.8Highest
NH: 48.2%
41.7%±16.4
NH: 48.2%
44.1%±5.2
NH: 48.2%
Pembroke and Concord are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line
2.7%Lowest
NH: 7.2%
15%Highest
NH: 7.2%
3.3%
NH: 7.2%
8.9%
NH: 7.2%
Housing
Homeownersof occupied homes
87.5%Highest
NH: 72.8%
67.4%
NH: 72.8%
80.6%
NH: 72.8%
56.8%Lowest
NH: 72.8%
Typical home builtmedian year
1985
6 yrs newer than NH
1969Lowest
10 yrs older than NH
1988Highest
9 yrs newer than NH
1969Lowest
10 yrs older than NH
Getting to work
Average commuteone way
27 minHighest
about the NH average
25 min
8% below NH
27 min
about the NH average
23 minLowest
14% below NH
Work from home
22.7%±4.7Highest
NH: 16.8%
17%±4.8
NH: 16.8%
13.4%±3.1Lowest
NH: 16.8%
14.1%±1.8
NH: 16.8%
Bow and Pembroke are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading #26 of 120 in NH #85 of 120 in NH #30 of 120 in NH #89 of 120 in NH
School district Bow School District Pembroke School District Hooksett School District Concord School District · Merrimack Valley School District
High school in town Bow High School Pembroke Academy None in town Concord High School
Students per teacherat that high school
12.8Lowest
13.1Highest
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13.0
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NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.