Compare towns
Bow vs Auburn vs Concord vs Pembroke
Cost, people, housing, commute and schools, side by side, each benchmarked against New Hampshire.
What stands out worked out from the figures below
Bow has the highest household income ($173k).
Auburn has grown the fastest since 2010 (+20%).
Concord has the most renters (43.2% rent).
What matters to you?
Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.
| Measure | Bow | Auburn | Concord | Pembroke |
|---|---|---|---|---|
| Your priorities | ||||
| People | ||||
| Population | 8,335 |
6,119Lowest |
44,375Highest |
7,438 |
| Growth since 20102010 → 2020 census | +9.4% NH: +4.6% |
+20%Highest NH: +4.6% |
+3% NH: +4.6% |
+1.3%Lowest NH: +4.6% |
| Median age | 41.5±2 4% below NH |
44.3±5.9Highest about the NH average |
40.7±1.3Lowest 6% below NH |
41.9±3.3 3% below NH |
| Auburn and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Kids under 18 | 25%±3.6Highest NH: 18.2% |
19.3%±4.3 NH: 18.2% |
17.2%±1.3Lowest NH: 18.2% |
24%±4.6 NH: 18.2% |
| Bow and Pembroke are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Age 65+ | 17.6%±2.5 NH: 20.1% |
13.4%±3.2Lowest NH: 20.1% |
18.7%±1.5Highest NH: 20.1% |
16.4%±3.2 NH: 20.1% |
| Concord and Bow are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Bachelor’s degree+adults 25+ | 60.3%Highest NH: 40.6% |
55.3% NH: 40.6% |
42.3% NH: 40.6% |
32.2%Lowest NH: 40.6% |
| Enrolled in collegeshare of residents | 5.6%±1.9 NH: 6% |
7.2%±4.7Highest NH: 6% |
6%±0.8 NH: 6% |
3.5%±1.6Lowest NH: 6% |
| Auburn and Concord are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Cost of living | ||||
| Household incomemedian | $172,857±$16kHighest 75% above NH |
$153,253±$6k 55% above NH |
$84,902±$5kLowest 14% below NH |
$89,519±$22k 10% below NH |
| Bow and Auburn are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Home valuemedian, owner-occupied | $506,500±$34k 26% above NH |
$600,300±$29kHighest 49% above NH |
$350,900±$13kLowest 13% below NH |
$371,500±$20k 8% below NH |
| Rentmedian gross, monthly | $1,539±$178 3% above NH |
$1,893±$822Highest 27% above NH |
$1,441±$43 3% below NH |
$1,218±$354Lowest 18% below NH |
| Auburn and Bow are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Property taxmedian, yearly | $9,584Highest 44% above NH |
$8,092 21% above NH |
$7,227Lowest 8% above NH |
$7,589 14% above NH |
| Renters paying 30%+of income on rent | 39%±13.2 NH: 48.2% |
27.6%±27Lowest NH: 48.2% |
44.1%±5.2 NH: 48.2% |
48.4%±21.8Highest NH: 48.2% |
| Pembroke and Concord are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Below poverty line | 2.7% NH: 7.2% |
2.5%Lowest NH: 7.2% |
8.9% NH: 7.2% |
15%Highest NH: 7.2% |
| Housing | ||||
| Homeownersof occupied homes | 87.5% NH: 72.8% |
93.9%Highest NH: 72.8% |
56.8%Lowest NH: 72.8% |
67.4% NH: 72.8% |
| Typical home builtmedian year | 1985Highest 6 yrs newer than NH |
1984 5 yrs newer than NH |
1969Lowest 10 yrs older than NH |
1969Lowest 10 yrs older than NH |
| Getting to work | ||||
| Average commuteone way | 27 min about the NH average |
28 minHighest 4% above NH |
23 minLowest 14% below NH |
25 min 8% below NH |
| Work from home | 22.7%±4.7 NH: 16.8% |
26.5%±6.6Highest NH: 16.8% |
14.1%±1.8Lowest NH: 16.8% |
17%±4.8 NH: 16.8% |
| Auburn and Bow are within the Census margin of error here, so we can’t say which is really higher. | ||||
| Schools | ||||
| Public school scoresrank in state, math + reading | #26 of 120 in NH | #44 of 120 in NH | #89 of 120 in NH | #85 of 120 in NH |
| School district | Bow School District | Auburn School District | Concord School District · Merrimack Valley School District | Pembroke School District |
| High school in town | Bow High School | None in town | Concord High School | Pembroke Academy |
| Students per teacherat that high school | 12.8Lowest |
— | 13.0 |
13.1Highest |
| On TownTapestry | ||||
| Old photos in Our Story | None yet | None yet | None yet | None yet |
NH average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.



