Compare towns

Athol vs Florida vs Rowe

Cost, people, housing, commute and schools, side by side, each benchmarked against Massachusetts.

What stands out worked out from the figures below

Athol has the most people working from home (10.6%).
Florida has the highest household income ($87k).
Rowe has the most kids (23% under 18).

What matters to you?

Pick a few. We’ll pull those rows to the top and mark which town comes out ahead on each. There’s no overall score: what matters is up to you.

MeasureAtholFloridaRowe
People
Population
12,011Highest
668
453Lowest
Growth since 20102010 → 2020 census
+3.1%Highest
MA: +7.4%
-7.7%Lowest
MA: +7.4%
—
Median age
41.3±1.9Lowest
3% above MA
56.1±4.4Highest
40% above MA
48.9±6.4
22% above MA
Florida and Rowe are within the Census margin of error here, so we can’t say which is really higher.
Kids under 18
21.8%±3.2
MA: 19.4%
11.5%±3.1Lowest
MA: 19.4%
23%±5Highest
MA: 19.4%
Rowe and Athol are within the Census margin of error here, so we can’t say which is really higher.
Age 65+
19.3%±2.3Lowest
MA: 17.9%
30.1%±4.6
MA: 17.9%
30.2%±8.1Highest
MA: 17.9%
Rowe and Florida are within the Census margin of error here, so we can’t say which is really higher.
Bachelor’s degree+adults 25+
20.4%Lowest
MA: 47.3%
24.3%
MA: 47.3%
26.2%Highest
MA: 47.3%
Enrolled in collegeshare of residents
3.6%±1.1
MA: 7.9%
4.2%±2.6Highest
MA: 7.9%
3.3%±2Lowest
MA: 7.9%
Florida and Athol are within the Census margin of error here, so we can’t say which is really higher.
Cost of living
Household incomemedian
$69,316±$5kLowest
33% below MA
$86,875±$17kHighest
16% below MA
$69,583±$13k
33% below MA
Florida and Rowe are within the Census margin of error here, so we can’t say which is really higher.
Home valuemedian, owner-occupied
$268,100±$13k
52% below MA
$246,800±$19kLowest
56% below MA
$275,000±$41kHighest
51% below MA
Rowe and Athol are within the Census margin of error here, so we can’t say which is really higher.
Rentmedian gross, monthly
$1,150±$182
35% below MA
$867±$256Lowest
51% below MA
$1,313±$576Highest
25% below MA
Rowe and Athol are within the Census margin of error here, so we can’t say which is really higher.
Property taxmedian, yearly
$3,403Highest
43% below MA
$1,894
68% below MA
$1,458Lowest
76% below MA
Renters paying 30%+of income on rent
57.5%±17.2Highest
MA: 51.8%
16.7%±100
MA: 51.8%
11.8%±100Lowest
MA: 51.8%
Athol and Florida are within the Census margin of error here, so we can’t say which is really higher.
Below poverty line
16.3%Highest
MA: 10%
5.8%Lowest
MA: 10%
15.8%
MA: 10%
Housing
Homeownersof occupied homes
72.4%Lowest
MA: 62.5%
91.3%Highest
MA: 62.5%
90.8%
MA: 62.5%
Typical home builtmedian year
1953Lowest
11 yrs older than MA
1978Highest
14 yrs newer than MA
1959
5 yrs older than MA
Getting to work
Average commuteone way
27 min
8% below MA
26 minLowest
10% below MA
36 minHighest
22% above MA
Work from home
10.6%±3.3Highest
MA: 18.6%
6.4%±2.6Lowest
MA: 18.6%
7.2%±3.8
MA: 18.6%
Athol and Rowe are within the Census margin of error here, so we can’t say which is really higher.
Schools
Public school scoresrank in state, math + reading #256 of 282 in MA — —
School district Athol-Royalston Florida Rowe
High school in town Athol High None in town None in town
Students per teacherat that high school
11.6
— —
On TownTapestry
Old photos in History None yet None yet None yet

MA average · Sources: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024; 2010 & 2020 decennial census; NCES Common Core of Data. “±” is the Census margin of error. Property tax is top-coded by the Census at $10,000+. School rank compares math and reading proficiency against the state average.